外刊阅读20250120|社交中的“蒸发冷却”效应

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上期划线句答案

 “If validated, our findings suggest that interventions to slow biological aging could be a new avenue for cancer prevention, and screening efforts tailored to younger individuals with signs of accelerated aging could help detect cancers early,” she added.

“如果这一发现得到证实,我们的研究表明,减缓生物学衰老的干预措施可能成为癌症预防的一个新渠道,针对有加速衰老迹象的年轻人进行筛查,也有助于早期发现癌症,”她补充道。

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本期内容


双语阅读


Para.1


The Evaporative Cooling Effect describes the phenomenon that high value contributors leave a community because they cannot gain something from it, which leads to the decrease of the quality of the community. Since the people most likely to join a community are those whose quality is below the average quality of the community, these newcomers are very likely to harm the quality of the community. With the expansion of community, it is very hard to maintain the quality of the community. In this article, the author proposes four examples of Evaporative Cooling Effect, and also gives some advice on how to minimize the influence of Evaporative Cooling Effect. 



蒸发冷却效应描述的是这样一种现象:当社群中的高价值贡献者因无法从社群中获得相应的回报而选择离开时,会导致社群质量随之下降。由于最有可能加入社群的人通常是那些质量低于社群平均水平的成员,这些新成员很可能会对社群质量产生负面影响。随着社群规模的扩大,保持社群的高质量变得愈发困难。本文中,作者列举了蒸发冷却效应的四个例子,并提出了减少其影响的建议。

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1. propose

/prəˈpəʊz/ 

v. 提议,建议; 提出(理论或解释); 提名,推荐; 计划,打算; 求婚; (向立法机构或委员会)提交(动议); 提议祝(酒)

2.phenomenon

英/ fəˈnɒmɪnən /美/ fəˈnɑːmɪnən /

n.现象;杰出的人,非凡的人(或事物);(哲学)现象



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Para.2


First of all, the author argues that openness is a major factor contributing to Evaporative Cooling Effect. When a community is initially founded, the members of that community are those who are willing to spend plenty of time in the community. After more and more new members joining the community, the rate of high quality contributors will be diluted, which leads to the decrease of the quality of the community. In my opinion, during the expansion of a community, the trend of “Evaporative Cooling” is inevitable, so trying to slow down this trend is a wiser choice. The author proposes some possible ways to slow down the trend in the following examples.



首先,作者指出,开放性是导致蒸发冷却效应的一个关键因素。一个社群刚成立时,成员通常是那些愿意投入大量时间和精力的人。但随着新成员的不断加入,社群中的高质量贡献者会逐渐被稀释,从而导致社群整体质量的下降。在我看来,在社群发展壮大的过程中,“蒸发冷却”效应的趋势是不可避免的,因此,采取措施减缓这一趋势是更为明智的选择。作者通过接下来的几个例子,提出了一些减缓这一趋势可能的方法。

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1. dilute

 /daɪˈluːt/ 

v. 稀释,冲淡; 削弱,降低; 稀释股权; 使(颜色)变淡,褪(色); 以一定比例的非熟练工替代(熟练工)

adj. 稀释了的,冲淡了的; 减弱了的,淡化了的; (颜色)褪了的

2. inevitable

 /ɪnˈɛvɪtəbəl/ 

adj. 必然发生的,不可避免的; 总会发生的,惯常的

n. 必然发生的事,不可避免的事

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Para.3


In the second example, the author mentions some methods to fight against the Evaporative Cooling Effect. Social Gating is a typical one. In some community, there is a powerful force called Social Gating that help to maintain the quality of the community. Some kind of Social Gating prevents users without some relevant basic knowledge in the area from entering the community; others frequently cancels user accounts that are not active for a long time. Besides Social Gating, charging money is also a popular method for maintaining the quality of a community, because only those who are really interested in the community are willing to pay for staying at it. The third method mentioned by author to fight against Evaporative Cooling Effect is the way of communication between participants. In some communities, people have their own way of communication, which produces a kind of barrier that prevents ordinary people from coming in.



在第二个例子中,作者提到了一些对抗蒸发冷却效应的方法。社交门槛控制是一个典型的方法。在某些社群中,存在一种被称为社交门槛控制的有力措施,有助于维持社群的质量。某种形式的社交门槛控制可以阻止那些缺乏相关基础知识的用户进入社群;还有一些社交门槛控制会定期注销长时间不活跃的用户账户。翻译划线句,在文末留言打卡,答案下期公布~作者提到的第三种对抗蒸发冷却效应的方法是参与者之间的沟通方式。在一些社群中,人们有着独特的沟通方式,这构建了一种障碍,阻止普通人进入。

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Para.4


In the third example, the author mentions the last method of slowing down the Evaporative Cooling Effect—giving high status to special contributors of the community. High value participants have recognition and reputation in the community, and others respect them, so they have no incentive to leave the community, which decelerates the process of Evaporative Cooling.



在第三个例子中,作者提出了减缓蒸发冷却效应的最后一种方法——给社区中特别贡献者赋予高地位。高价值的参与者在社群中享有一定的认可和声誉,其他成员也会尊重他们,会让这些参与者不再有离开社群的动力,从而减缓了蒸发冷却效应的进程。

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1. status

/ˈsteɪtəs/ 

n. 法律地位(或身份); (尤指在社会中的)地位,身份; 高级职位,社会上层地位; 重视(或崇尚)程度; 状况,情形

2. decelerate

/diːˈsɛləˌreɪt/

vi. 减速,降低速度

vt. 使减速

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Para.5


In the fourth example, two patterns named “plaza” and “warrens” are the fundamental elements of social space. Generally speaking, plaza are public while warrens are private. Plaza are easy to expand, because people can see what is going on in the community and decide whether to join the community. On the contrary, warrens are personalized contents in social network, which makes they scale free. Therefore, communities that have a plaza-like structure are easy to expand, thus suffering more from Evaporative Cooling Effect, while communities having warren-like structure are not very scalable, but more stable. A successful social network should somehow combining those two structures, taking both scalability and stability into account.



在第四个例子中,作者介绍了名为“广场”和“巢穴”的两种模式,是社交空间的基本元素。通常来说,广场是公共的,而巢穴是私密的。广场结构更容易扩展,因为人们可以观察到社群的情况,并决定是否要加入。相比之下,巢穴则是社交网络中的个性化内容,因而在扩展上更加自由。因此,具有广场式结构的社区容易扩展,但也更容易受到蒸发冷却效应的影响;而具有巢穴式结构的社区扩展性较差,但稳定性较高。一个成功的社交网络应当在这两种结构之间找到平衡,既注重扩展性,又能确保稳定性。

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1. scalable

/ˈskeɪləbəl/ 

adj. (计算机) 可扩展的;可改变大小的,可缩放的;可攀登的;可称量的;可去鳞的

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本文节选自:Blogs.Cornell.Edu

发布时间:2015.10.14

作者:Unknown

原文标题:The Evaporative Cooling Effect in Social Network


写作句总结

原句:A successful social network should somehow combining those two structures, taking both scalability and stability into account.

结构:A successful X should somehow combine Y and Z, taking both A and B into account.

例句:A successful educational program should somehow combine theory and practice, taking both student engagement and academic rigor into account.


阅读理解题

Based on the context of the article, which of the following is the MOST likely reason for implementing Social Gating in a community?

A. To encourage more users to join the community regardless of their knowledge level. 

B. To quickly expand the community's user base. 

C. To maintain a certain level of quality and relevance among community members. 

D. To create a communication barrier to confuse new users.

C

点击此处查看答案


全文概括

The text discusses the "Evaporative Cooling Effect," where high-value members leave online communities, degrading their quality. This is caused by an influx of lower-quality members diluting the community's overall value. The author proposes strategies to mitigate this effect, including social gating (restricting access), charging for membership, fostering specialized communication, and recognizing high-value contributors. Finally, the text analyzes community structures, contrasting easily scalable "plaza"-like spaces with more stable, but less scalable, "warren"-like spaces, suggesting a hybrid approach for optimal community health.


打卡作业

翻译文章中的划线句,文末留言打卡,下期推送会在文章开头处公布参考翻译答案,大家一起来学习英语吧~

翻译 | 大橙子

校对 | 李柚子

词汇词组 | 西西弗

划线句讲解 | 流木

写作句总结 | 沅沅

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