英国眼镜品牌Cubitts,打造了一座“艺术阁楼”

乐活   2024-09-20 17:03   广东  
英国眼镜品牌  British Eyewear Brands
Cubitts

GLASSES

DESIGN
FASHION
TRAVEL
LIFESTYLE

Cubitts位于伦敦的新旗舰店,宛如一座“艺术家的阁楼”。
Cubitts' London flagship store, tucked away in the Artist's Loft.


20世纪40-50年代超现实主义艺术和意大利现代主义展览设计的概念被融入到一个空间中时,这标志着英国眼镜品牌Cubitts又开启了新的旅程!
When the concepts of 1940s and 1950s surrealist art and Italian modernist exhibition design were incorporated into one space, it marked the beginning of a new journey for British eyewear brand Cubitts!



 

英国 / 眼镜 / 品牌

Glasses Brand


说起眼镜,人们常将它与“近视”联系起来,然而对于英国眼镜品牌Cubitts的创始人Tom Broughton而言,人们与眼镜的关系往往取决于开始佩戴它的时间和环境,所以眼镜应该是一件令人喜欢的物件,而不是被迫接受的物品。基于这个理念,他于2013年在伦敦创立了眼镜品牌Cubitts。
Glasses are often associated with nearsightedness, but for Tom Broughton, founder of British eyewear brand Cubitts, a person's relationship with glasses is often determined by the time and environment in which they start wearing them, so glasses should be an object to be liked rather than forced to accept. Based on this philosophy, he founded Cubitts, an eyewear brand based in London, in 2013.




打造 / 艺术家 / 阁楼

ARCHITECTURE

为了让Cubitts新的旗舰店融入伦敦北部热闹的购物与娱乐中心Angel区,设计工作室Tutto Bene受邀对面积为60平方米的场地进行设计。外部使用了经典的黄色,而内部则加入了与不同艺术运动相关的装饰品,并通过舒适的透视关系、合理的空间构图和绘画般的色彩运用,将其打造成一座“艺术家的阁楼”。

To integrate Cubitts' new flagship store into Angel, a bustling shopping and entertainment hub in north London, design studio Tutto Bene was asked to design the 60-square-metre space. The exterior is a classic yellow color, while the interior is decorated with ornaments related to different art movements, and is transformed into an "artist's loft" through comfortable perspective, reasonable spatial composition and painterly use of color.


DESIGNER

Tutto Bene




赋予 / 永恒 / 风格

ETERNITY

Cubitts的创始人Tom Broughton曾提到,他们从英国眼镜业正处于巅峰时期的光学时代——即20世纪30年代的现代主义中汲取灵感,进而赋予Cubitts永恒的风格调性。直至今日,人们仍受中世纪现代美学的影响,其中最典型的代表则是有着英式风格的圆圆的眼镜,看起来很有学者风范。

Cubitts founder Tom Broughton has mentioned that they drew inspiration from the optical era when the British eyewear industry was at its peak - that is, the modernism of the 1930s, which gave Cubitts a timeless tone. Even today, people are still influenced by the mid-century modern aesthetic, the most typical representative of which is the round glasses in the English style, which look very scholarly.




借鉴 / 艺术 / 魅力

INTERIOR

进入内部,由Felizia Berchtold设计、Olga MacKenzie制作的Uovo躺椅成为了空间的焦点之一。上面陈列着摄影师Lee Miller的摄影作品“Portrait of Space”,通过她超现实主义的镜头语言,进一步展现旗舰店的艺术魅力。
Inside, the Uovo lounge chair, designed by Felizia Berchtold and made by Olga MacKenzie, becomes one of the focal points of the space. On display above is photographer Lee Miller's photographic work "Portrait of Space", which further demonstrates the artistic charm of the flagship store through her surrealistic lens language.


20 世纪 60 年代的玻璃和镀铬吊灯

A Glass and Chrome Chandelier From The 1960s

摄影作品“Portrait of Space”by Lee Miller

Photographic Works "Portrait of Space" by Lee Miller

Uovo 躺椅 by Olga MacKenzie

Uovo Recliner by Olga MacKenzie


玻璃货架被广泛地使用,背景则采用来自Holland & Sherry织物公司的鼠尾草绿色丝绸,它自然的纹理和美丽的色彩令其成为一件安静的艺术品,这是对艺术和艺术品的另一种呈现。
Glass shelves are widely used, and the background is a sage green silk from Holland & Sherry Fabric company, whose natural texture and beautiful colors make it a quiet work of art, which is another presentation of art and art.


丝绸 by Holland & Sherry

Silk by Holland & Sherry


经过Tutto Bene的构思,使原本狭长的场地在强烈的光影对比下,具有了工作室般的氛围,同时,住宅元素与原始风貌相结合,构建宁静而舒适的空间环境。此外,内部主要采用逻辑清晰的材料和元素,如绿色和黄色、Nile玻璃,并在黑色区域内考虑如何平衡丰富的自然光线。

Through Tutto Bene's conception, the original long and narrow site has a studiolike atmosphere under the strong contrast of light and shadow. At the same time, the residential elements are combined with the original style to create a quiet and comfortable space environment. In addition, the interior mainly uses logical materials and elements, such as green and yellow, Nile glass, and considers how to balance the rich natural light within the black area.




Cubitts新的旗舰店由经典的元素、丰富的色彩、巧妙的构思和精选的材料共同构成,它们在空间中游戏、交织,将过去与现在进行连接,赋予了空间新的活力,最终使其成为眼镜需求者们的光顾之地。
The new Cubitts flagship store is composed of classic elements, rich colors, clever ideas and selected materials, which play and interweave in the space, connecting the past with the present, giving the space new vitality, and ultimately making it a destination for eyewear users.


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本文为原创策划内容 图片归原作者或来源机构所有
Original Planning Content
THE TEAM
内容策划

校改 Reform:Da Lim
校对 Proof:Xran Chen
图片 Image : Cubitts
摄影 Photo : Ludovic Balay

陆婕仪  编辑
Lu Jieyi      Editor of YINJISPACE

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