Apple executives organized a delegation to
the Chinese market to find AI partners and increase promotion effortsEditor: LucienRecently, Apple executives appeared in the
Chinese market en masse to meet with officials at all levels and key suppliers
to discuss how to increase promotion efforts in the Chinese market.Previously, due to the explosion of BB
machines and walkie-talkies in the Middle East, Apple's mobile phone also
caused an unwarranted disaster, becoming the funeral object of this turmoil,
and was boycotted by some users. At the same time, some sensitive departments
have also re-avoided the use of Apple's mobile phones, which has caused some
concerns about Apple's prospects in the Chinese market.In addition, according to sources, Apple's
executives came to the Chinese market this time, in addition to continuing to
coordinate with relevant departments about the access mechanism information of
Apple's follow-up AI artificial intelligence software and products, they also
intend to seek the field of AI content and data service providers in Chinese
mainland, reach a certain agreement with relevant departments, and intend to
let relevant departments recommend manufacturers they recognize.Apple will release its AI human
intelligence software products at the end of the month, which will be upgraded
and promoted in the global licensed market, of which China is one of the main
markets that Apple hopes to succeed, in addition to China's abundant industry
data, its huge market demand, for Apple to promote AI artificial intelligence
products, accelerate the iteration of AI artificial intelligence systems, etc.,
is of great significance.With the exception of a few customized
models, Apple's products do not involve sensitive technologies, and many of
Apple's technologies are encapsulated through its closed ecosystem, making it
difficult for outsiders to use its products in other areas of professional
productivity, so that they can maintain a relatively independent position in
global trade.In a meeting with Apple executives, senior
executives from several Chinese departments also expressed the hope that Apple
would actively promote technology and trade cooperation between China and the
United States to jointly build a prosperous electronics manufacturing industry
and product market.Apple is also at a critical point in the
market, especially at the time of the rapid development of AI artificial
intelligence, how to grasp the timing of the launch of innovative products, and
maintain a moderate product iteration speed, has become an important problem to
balance Apple's short-term market share maintenance and long-term brand
development.Especially in the field of artificial
intelligence, Apple still believes that the current AI artificial intelligence does
not have operational reasoning capabilities, and AI illusions not only affect
the output results of AI, but also exacerbate the inaccuracy of search and the
implantation rate of false claims, which not only fails to improve the quality
of people's work, but is easy to cause a disaster crisis caused by AI
illusions.Apple's sluggishness in AI has led the
industry to believe that Apple's AI products are at least three generations
behind the market. But Apple itself does not think so, Apple has already
integrated many artificial intelligence functions into its own mobile phone
operation, image processing, life and health and other fields when defining
smartphones.This time, Apple's executives in the
Chinese market once again emphasized the leading advantages of Apple's
artificial intelligence in the fields of life and health management, sports
management, accident protection and early warning and rescue, and the importance
of artificial intelligence in these fields.Compared with Apple's high profile in
China, perhaps the reason why it has not taken the initiative in the field of
artificial intelligence, Apple is becoming more and more low-key in the global
market. Apple said that in the next few days, Apple will launch a number of new
laptop products and AI software, but it is likely that there will be no
large-scale offline press conference, at least not hardware products.At present, in the global AI market, some
media have launched lawsuits against AI artificial intelligence companies,
mainly for these AI software, most of which are searching for the content of
traditional media and illegally using their direct links, and often confusing
the sources and data of different media when AI rewrites the results, which not
only damages the interests of traditional media, but also causes great damage
to the credibility of traditional media.Apple is now eager to find an AI partner in
the Chinese market, just as it was looking for a navigation data service
provider partner in the Chinese market, in order to avoid the pressure of
regulators. However, if you only use Apple's AI software algorithm, the AI
search service providers in the Chinese market cannot be compared in the global
market, Apple's AI business in China, in addition to providing base algorithm
data for AI product iteration, the outside world thinks that productivity is
not of great significance, purely to cater to Chinese users to use China's AI
search business conveniently.Despite this, Apple's electronic products
are still very competitive in the Chinese market despite the limited functions
of many functions, and a large number of consumers who seek a stable user
experience are still very insistent on Apple products, and the stickiness of
users is very strong.
