FOTON's European Odyssey Ends Successfully!

文摘   2024-08-13 17:14   北京  


福田汽车绿色巴黎之旅圆满收官,欧洲市场版图拓新篇



The warm atmosphere of the global sports event is still present, and the pursuit of excellence, green and sustainable development in the spirit of sports has also been vividly interpreted in all walks of life. In the recently concluded "FOTON's European Odyssey", FOTON started from Athens, Greece, travelled through Italy and Switzerland, and finally arrived in Paris, France, spanning four countries with a journey of more than 2,000 kilometres, and vividly interpreting FOTON's concept of green mobility with its strong product quality. This activity is not only an in-depth exploration of European culture, but also an important milestone in its international strategic layout. 


全球体育盛事热烈氛围犹在,体育精神中对于卓越、绿色与可持续发展的追求,也在各行各业得到了生动的演绎。在近日落下帷幕的“福田汽车绿色巴黎之旅”活动中,福田汽车自希腊雅典启程,途径意大利、瑞士,最终抵达法国巴黎,全程跨越四国,行程逾2000公里,以强悍的产品品质生动诠释了福田汽车的绿色出行理念。这次活动不仅是一次对欧洲文化的深度探索,更是其国际战略布局的重要里程碑。 



The European market, as one of the global core markets, has always been an important place for Chinese car companies to go overseas. In recent years, FOTON has shown strong market competitiveness in the European market. Up to now, FOTON has successfully entered the European market, covering Germany, Italy, Spain, Portugal, Greece, Poland and other countries.


欧洲市场作为全球核心市场之一,向来是中国车企出海的“必争之地”。近年来,福田汽车在欧洲市场展现出强劲的市场竞争力。截至目前,福田汽车已成功进军欧洲市场,覆盖德国、意大利、西班牙、葡萄牙、希腊及波兰等多个国家。



In Italy, FOTON pickup trucks won a warm response from the market with its excellent performance and design, and sold well. Among them, the TUNLAND G7, which performed excellently in this journey, has rapidly opened up sales and achieved remarkable results since its official entry into the European market at the beginning of this year, with a cumulative total of 400 units delivered in Italy. With its excellent performance, high quality and hardcore safety and security, it has won the praises of the end-customers as well as the trust and recognition of the Italian head dealers.


在意大利,福田皮卡凭借其卓越性能和设计赢得了市场的热烈反响,销量喜人。其中,在此次旅途中表现卓越的TUNLAND G7,自今年初正式进入欧洲市场以来,便迅速打开销路取得了令人瞩目的成绩,在意大利已累计交付400辆,以其卓越的性能、高端的品质及硬核的安全保障,赢得了终端客户的好评及意大利头部经销商的信任与认可。



In addition to the TUNLAND pickup truck, FOTON's new energy product lineup has also blossomed in the European market, and its new energy models, such as pure electric light trucks and pure electric VANs, have taken the lead in passing the European Union's WVTA certification. In particular, eAUMARK won the award for the "last kilometre" of logistics and transport at the Fleet Derby 2024 in Poland, voted for by 250,000 customers from the industry.


除了TUNLAND皮卡,福田汽车的新能源产品阵容在欧洲市场也实现了全面开花,其纯电动轻卡、纯电动VAN等新能源车型已率先通过欧盟WVTA认证。其中,在波兰举办的由25万行业客户投票的 Fleet Derby 2024 评选中,eAUMARK 荣获物流运输“最后一公里”奖项。



In Spain and Portugal, FOTON not only launched a full series of electric commercial vehicles such as electric light trucks, electric medium trucks, electric pickup trucks and electric VANs, etc. It is especially worth mentioning that the electric medium trucks in Spain and the electric light trucks in Portugal are the first Chinese truck brands to successfully enter the local market, which highlights FOTON's leading position and strong strength in the field of electric commercial vehicles in Europe.


在西班牙与葡萄牙,福田汽车不仅推出了电动轻卡、电动中卡、电动皮卡以及电动大VAN等全系列电动商用车,尤为值得一提的是,西班牙的电动中卡与葡萄牙的电动轻卡均作为首个成功进入当地市场的中国卡车品牌,彰显了福田汽车在欧洲电动商用车领域的领先地位与强劲实力。


FOTON's outstanding performance in the European market stems from its profound accumulation and unremitting efforts. Since its strategic deployment, FOTON has always insisted on technology and product innovation, independently researched and developed and mastered the core technology of "three electrics", realised the development of multiple routes of new energy technologies such as pure electrics, hybrids, hydrogen fuel cells, etc., and covered the whole series of commercial vehicles, accelerated the green transformation of the global logistics and transport industry, and gradually built up a good brand image in the European market by virtue of the precise grasp of the market demand and strict control of the product quality. Meanwhile, FOTON has also established a perfect sales and service network to provide customers with timely and efficient technical support and after-sales service, which has won wide recognition in the market.


福田汽车在欧洲市场的卓越表现源自其深厚积淀与不懈努力。自战略部署以来,福田始终坚持技术及产品创新,自主研发并掌握“三电”核心技术,实现纯电、混动、氢燃料电池等新能源技术多路线发展,覆盖全系列商用车产品,加速全球物流运输行业绿色转型,凭借对市场需求的精准把握和对产品质量的严格控制,逐步在欧洲市场树立了良好的品牌形象。同时,福田汽车还建立了完善的销售和服务网络,为客户提供及时、高效的技术支持和售后服务,赢得了市场的广泛认可。


In order to further expand the European market, since 2018, FOTON has established a partnership with Italy's Piaggio, and has already achieved milestones in the European light commercial vehicle project. Recently, the two sides even signed a light electric vehicle development agreement to jointly develop new energy products and enter the high-standard EU market, and jointly provide electrification solutions for the European light commercial vehicle market.


为进一步拓展欧洲市场,自2018年起,福田汽车就与意大利比亚乔集团建立了合作伙伴关系,且已在欧洲轻型商用车项目上取得阶段性成果。近期,双方更是签署了轻型电动车开发协议,共同开发新能源产品并进入高标准欧盟市场,共同为欧洲轻型商用车市场提供电动化解决方案。


In the future, FOTON will continue to plough into the European market, increase investment in new energy product research and development and market promotion, accelerate the ecological and energy transformation and upgrading, win the trust and recognition of global users with higher quality products and services, and contribute China's power to the global green development.


未来,福田汽车将继续深耕欧洲市场,加大新能源产品的研发投入和市场推广力度,加速生态及能源转型升级,以更高品质的产品和服务赢得全球用户的信赖与认可,为全球绿色发展贡献中国力量。


The successful conclusion of FOTON's European Odyssey, not only demonstrated FOTON's profound accumulation in the field of green mobility, but also epitomised the development of Chinese auto brands towards the world. With the extensive layout of more new energy products in the European market, FOTON is actively writing a brilliant chapter for Chinese brands to go global.


福田汽车绿色巴黎之旅的圆满收官,不仅展示了福田汽车在绿色出行领域的深厚积淀,也是中国汽车品牌走向世界的缩影。随着更多新能源产品在欧洲市场的广泛布局,福田汽车正以实际行动书写着中国汽车品牌走向世界的辉煌篇章。

FotonGlobal
FOTON official global news, events, product highlights for you.
 最新文章