Cumulative Export Volume Reached 1 Million,
Foton Motor Celebrates 28th Anniversary with GREEN Strategy
累计出口量达 100 万辆
福田汽车以绿色战略庆祝成立 28 周年
From the green years to the prime of life, from the thorns to the smooth road, FOTON Motor has gone through an extraordinary 28 years. On 28th August, 2024, Foton Motor celebrated its 28th birthday with its cumulative export volume reaching 1 million. Looking back on the road ahead, Foton Motor is full of confidence and has achieved a brilliant leap forward in the “GREEN” Strategy by Growth, Region, Electric, Ecosystem and Network.
从青涩年华到风华正茂，从荆棘密布到康庄大道，风雨兼程中，福田汽车走过了不平凡的28年。2024年8月28日，福田汽车迎来了28岁生日，累计出口量达到100万辆。回望来路，福田汽车高质量规模增长（Growth），深耕区域深度制造运营（Region），领跑新能源商用车（EV），构建全生态价值链运营（Ecosystem），并通过全球资源链合（Network），实现了品牌GREEN的辉煌跨越。
Growth: Leading the way to high-quality scale growth
Growth:引领高质量规模增长之路
As the commercial vehicle company that broke through the sales volume of 10 million in the shortest time in the world, Foton Motor has been developing overseas markets since 2004, and has taken the internationalization strategy as one of the core strategies for high-quality development of the company. By continuously improving product strength, it has successfully built a new quality productivity system with new energy, digitalization and intelligent manufacturing as the core, and achieved scale growth. In this process, Foton Motor has not only made remarkable achievements in technology, products, markets and other aspects, but also continuously exceeded customer expectations, leading the high-quality development of the entire industry with excellent product performance and service quality.
作为全球突破千万销量用时最短的商用车企业，福田汽车自2004年就开始布局海外市场，并将国际化战略作为企业高质量发展的核心战略之一，通过不断提升产品力，成功构建了以新能源、数字化和智能制造为核心的新质生产力体系，实现了规模性增长。这一过程中，福田汽车不仅在技术、产品、市场等多个方面取得了显著成就，而且不断超越客户期望，以卓越的产品性能和服务质量，引领了整个行业的高质量发展。
As a global commercial vehicle company with cumulative sales exceeding 11 million units, Foton Motor is empowering its full range of commercial vehicle products with its "fuel + new energy" dual-line independent research and development technology. The results of the "ICE + BEV" dual-line strategy have begun to emerge: it has been ranked first in China's commercial vehicle industry for 19 consecutive years and has been ranked first in China's commercial vehicle exports for 13 consecutive years. In Chile, Foton Motor's light truck market share ranks first; in Peru, Foton Motor's heavy truck is the top 1 Chinese brand and the top 5 in the market; in Colombia, Foton Motor has been ranked second in the truck market for three consecutive years, and has been ranked first in the heavy truck automatic transmission market share; in the Philippines, Foton Motor has been ranked first in six-wheel truck sales for many years; Foton Motor's fuel pickup TUNLAND G series has also entered Europe. As of April this year, it has won 400 orders in Italy... With reliable quality and service that is not inferior to international auto giants, Foton Motor, which participates in international competition, continues to expand its overseas territory, adding a strong touch to the fame of Chinese independent brand cars at home and abroad.
作为累计销量已突破1100万辆的全球商用车企业，福田汽车正以“燃油+新能源”双线自主研发技术赋能全线商用车产品力，“ICE+BEV”双线战略成果开始突显：连续19年蝉联中国商用车行业第一，连续13年实现中国商用车出口第一。在智利，福田微卡市场占有率第一；在秘鲁，福田重卡中国品牌TOP 1，市场TOP 5；在哥伦比亚，福田汽车连续3年位居卡车市场销量第二位，重卡自动挡产品市场占有率第一；在菲律宾，福田汽车已连续多年六轮卡车销量第一；福田燃油版皮卡TUNLAND G系列也已驶入欧洲，截止到今年4月，已在意大利已斩获400台订单......凭借不输国际汽车巨头的可靠质量与服务，参与国际竞争的福田汽车不断拓展海外版图，为中国自主品牌汽车名扬海内外再添浓墨重彩。
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Region: Rooted in the region, with a global perspective
Region:扎根地区，放眼全球
Foton Motor is not only actively expanding in the global market, but also committed to regional manufacturing to improve product competitiveness and promote local economic growth. Through 28 years of global layout and market cultivation, Foton Motor has gradually broken through strategic markets such as Europe, Mexico, and Thailand, and has built 22 KD factories around the world with a standard production capacity of 800,000 vehicles; overseas distribution networks exceed 1,000 and service networks exceed 1,200, covering more than 130 countries and regions.
福田汽车不仅在全球市场积极拓展，更致力于地区制造，以提高产品竞争力，促进当地经济增长。通过28年的全球化布局和市场深耕，福田汽车逐步突破欧洲、墨西哥、泰国等战略市场，在全球建有22个KD工厂，标准产能达到80万辆；海外分销网络超过1000家、服务网络超过1200家，辐射130多个国家和地区。
Today, Foton Motor's global development advantages are increasingly prominent. While building a complete overseas business system and professional team to provide global customers with a full range of one-stop service experience, it continues to deepen the global R&D system and continuously improve product technology and innovation capabilities. By strengthening the localization layout, Foton Motor not only creates value for the regional industrial chain, but also provides employment opportunities for the local society and promotes the sustainable development of the local economy.
如今，福田汽车的全球化发展优势日益凸显，在搭建了完善的海外业务体系和专业团队，为全球客户提供全方位、一站式的服务体验的同时，持续深化全球化研发体系，不断提升产品技术水平和创新能力。通过加强本地化布局，福田汽车不仅为区域产业链创造了价值，还为当地社会提供了就业机会，促进当地经济的可持续发展。
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EV: Leading the way in new energy commercial vehicles
EV:领跑新能源商用车
Born in the Chinese market, where competition in the global new energy industry is the most intense, Foton Motor has achieved a comprehensive leap forward in commercial vehicle new energy technology and product applications, and has gone global. It has independently developed and mastered the core technologies of "three electrics", and has developed pure electric, hybrid, and hydrogen fuel cell technologies in parallel, covering the full range of commercial vehicle products, and customized to meet international technical requirements. Its pure electric light trucks, VANs, buses and other new energy products have passed the WVTA EU vehicle type certification and are "entering" European countries such as Italy, Poland, and Spain. At the same time, the pure electric development project with the leading European light commercial vehicle company is also on the verge of being launched. Foton Motor's European business will usher in a new era of "independent + cooperation" strategic operations with new energy as the leading business.
出身于全球新能源行业竞争最激烈的中国市场，福田汽车已实现在商用车新能源技术、产品应用方面的全面跃升发展，并走向世界。自主研发并掌握“三电”核心技术，纯电、混动、氢燃料电池技术三线并举，商用车产品全系列覆盖，定制化满足国际技术要求。旗下纯电动轻卡、VAN、公交车等新能源产品已通过WVTA欧盟整车型式认证，正在全面“驶入”意大利、波兰、西班牙等欧洲国家，同时与欧洲轻型商用车领导企业纯电动开发项目也已箭在弦上，福田汽车欧洲业务将开启以新能源为先头业务，“自主+合作”战略运营新时代。
Not only in Europe, Foton Motor's new energy products have spread across Australia, Asia Pacific, South America and other markets. By the end of 2022, Foton Motor's pure electric buses have delivered more than 1,400 units in Latin America, becoming the brand with the highest market share in the electric bus market in Latin America. In markets such as Malta, Mexico, Australia, New Zealand, India, Singapore, and Egypt, Foton Motor's pure electric and hydrogen fuel cell buses and trucks have been delivered to international industry customers in Latin America, Asia Pacific and other regions, and have achieved commercial operation in core scenarios such as international urban bus systems, airports, express logistics, etc.
不仅在欧洲，福田新能源产品已遍布澳洲、亚太、南美等市场。截至到2022年底，福田纯电动公交车在拉美地区已交付超1400辆，成为拉美地区电动公交车市场占有率最高的品牌。在马耳他、墨西哥、澳大利亚、新西兰、印度、新加坡、埃及等市场，福田纯电动、氢燃料电池公交车、卡车已交付拉美、亚太等区域国际行业客户，并实现国际城市公交系统、机场、快递物流等核心场景商业化运营。
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Ecosystem: Building an Intelligent Ecosystem
Ecosystem:构建智能生态系统
Foton Motor is not just an automobile manufacturer. It has also taken independent technological breakthroughs as its guide and started a strategic layout of technology in key areas such as intelligence. It has also achieved fruitful results in the field of intelligent connected technology, promoted the interaction between people, vehicles and the environment, and is committed to providing users with a more intelligent and convenient travel experience.
福田汽车不仅仅是一家汽车制造商，更以自主技术突破为引领，开启了在智能化等重点方向上的技术战略布局，并已在智能网联技术领域结出硕果，推进人、车和环境之间的互动，致力于为用户提供更加智能、便捷的出行体验。
As the first step in building a global intelligent network ecosystem, the first batch of products equipped with Foton Motor's Internet of Vehicles system have been put into operation in overseas markets, covering fuel vehicles and new energy products, and can realize vehicle operations and TCO management functions such as location services, fuel consumption analysis, three-electric analysis, and fleet management. In the Chinese market, Foton Motor's Internet of Vehicles has connected more than 2.5 million vehicles and has established an intelligent network closed-loop ecosystem. With the popularization of Foton Motor's Internet of Vehicles in overseas markets, Foton Motor's intelligent network technology will empower global users and enhance user operation value.
作为在全球搭建智能网联生态系统的第一步，首批搭载福田汽车车联网系统产品已在海外市场上线运营，覆盖燃油车及新能源产品，可实现位置服务、油耗分析、三电分析、车队管理等车辆运营及TCO管理功能。在中国市场，福田汽车车联网接入车辆超250万辆，已建立起智能网联闭环生态系统，随着福田车联网在海外市场的普及，福田智能网联技术将赋能全球用户，提升用户运营价值。
Network: Building a global alliance network
Network:打造全球联盟网络
On the road to internationalization, Foton Motor has upgraded its value chain with the world's leading intelligent manufacturing system and technical quality control standards, linked up with global commercial vehicle leaders and core components, such as Daimler, Cummins, ZF, Bosch, Meritor and other world-class companies, to build an alliance cooperation system of "complete vehicle + components + ecological operation", maintained a strategic partnership with CATL, a global leading new energy battery giant, enabled the upgrading of fuel and new energy products, and established the "SuperPowerTrain" core power chain competitive advantage on a global scale, achieving comprehensive surpassing and leadership in core businesses such as trucks in Southeast Asia, Latin America and other regions.
在国际化的道路上，福田汽车凭借全球领先智能制造体系及技术质量管控标准升级价值链，链合全球商用车整车及核心零部件领导者，如戴姆勒、康明斯、采埃孚、博世、美驰等世界级企业，构建“整车+零部件+生态运营”的联盟合作体系，与全球领先新能源电池巨头宁德时代保持战略合作关系，赋能燃油及新能源产品升级，在全球范围内建立起了“SuperPowerTrain”核心动力链竞争优势，实现了东南亚、拉美等区域在卡车等核心业务上的全面超越和引领。
At the same time, Foton Motor has also carried out commercial vehicle cooperation projects with strong regional brands such as Italy's Piaggio and Thailand's Charoen Pokphand, continuously expanding its business horizontally, cultivating sustainable competitiveness, and supporting the implementation of Foton Motor's internationalization strategy.
同时，福田汽车还与意大利比亚乔、泰国正大等区域强势品牌开展商用车合作项目，业务上不断横向拓展，培育可持续竞争力，支持福田汽车国际化战略落地。
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The star journey sets sail and sets sail for the future. For 28 years, Foton Motor has been based on high goals and has continuously expanded its global market share with the spirit of ‘TO DO, TO TRY, TO WIN’.
星程启航，扬帆致远。28年来，福田汽车立足高远，以“敢闯敢试敢赢”的精神不断拓宽着福田在全球的市场版图。
The journey is long and the difficulties are endless. In the future, Foton Motor will continue to work with global partners with an open and inclusive attitude to continuously consolidate and expand its leading position in the global commercial vehicle market and contribute more to the prosperity and development of the global commercial vehicle industry.
征程万里阔，艰险更向前。未来，福田汽车将继续以开放包容的姿态，携手全球合作伙伴，不断巩固和扩大其在全球商用车市场的领先地位，为全球商用车行业的繁荣发展贡献更多力量。
