闪耀罗安达国际博览会,福田汽车二次创业浪潮席卷非洲市场
From July 23 to 28, the 39th Luanda International Fair (FILDA 2024) was successfully held in Luanda, the capital of Angola. As the largest and most influential comprehensive exhibition in Southwest Africa, FILDA is the wind vane of the regional economy. On the occasion of FOTON's 28th anniversary, FOTON Africa Representative Office in Angola, together with its dealers and partners, for the first time fully demonstrated the excellence of FOTON's full series of products at the exhibition, and jointly drew a grand blueprint of FOTON's internationalization strategy on the land of Africa.
7月23日至28日,第39届罗安达国际博览会(FILDA 2024)在安哥拉首都罗安达成功召开。作为非洲西南部最大、最具影响力的综合性展会,罗安达国际博览会是区域经济的风向标。适逢福田汽车28周年庆典之际,福田非洲区安哥拉代表处携手经销商及合作伙伴,首次在展会上全面展示了福田家族全系列产品的卓越风采,共同绘制福田国际化战略在非洲大地上的宏伟蓝图。
At the exhibition site, AUMAN dump truck and automatic tractor, AUMARK light truck, TUNLAND G7 automatic products, as well as the debut of TUNLAND V7/V9 series, all of them highlighted the brand image of FOTON as highly efficient, durable and advanced, attracting a lot of attention and winning wide acclaim. Visitors and potential customers were in an endless stream, stopping to consult and talk about the vision of cooperation.
展会现场,AUMAN 自卸车及自动挡牵引车、AUMARK轻卡、TUNLAND G7自动挡产品,以及首次亮相的TUNLAND V7/V9系列,无一不彰显着福田汽车高效、耐用、先进的品牌形象,吸引了众多目光,赢得了广泛赞誉。观众与潜在客户络绎不绝,纷纷驻足咨询,共话合作愿景。
During the exhibition, Chinese Ambassador to Angola Zhang Bin (second from right) and Economic and Commercial Counselor Lu Yuzong (second from left) visited FOTON Motor's booth and took a group photo with Zhang Dongfeng (first from left), Vice General Manager of FOTON Africa Region, and Li Chengpeng (first from right), Sales Director of CAN HK, LDA Dealer. Ambassador Zhang Bin expressed his appreciation for FOTON's rapid development in Angola market and encouraged it to continue to play its advantages to promote economic and trade cooperation between China and Angola.
展会期间,中国驻安哥拉大使张斌(右二)及经济商务参赞陆玉忠(左二)亲临福田汽车展位。张斌大使对福田汽车在安哥拉市场的快速发展表示赞赏,并鼓励其继续发挥优势,促进中安经贸合作。
中国驻安哥拉大使张斌(右二)
及经济商务参赞陆玉忠(左二)
As an important part of FOTON's Africa strategy, the Angola Representative Office, since its establishment in 2023, has been practicing FOTON's mission of internationalization with the spirit of “Dare to break through, Dare to try, Dare to win”. In the wave of “Second business start-up”, the representative office has achieved a 250% year-on-year sales surge, showing the courage and determination of FOTON people to clear the past and empty their cups, as well as their deep sentiment of “Planting FOTON widely”. Looking forward to 2024, the Angola Representative Office will pursue the victory, strengthen the “New quality fighting force” with a more vigorous fighting spirit, vow to increase annual sales by more than 200%, and continue to write a brilliant chapter of FOTON in Africa.
作为福田汽车非洲战略的重要一环,福田安哥拉自2023年成立以来,便以“敢闯、敢试、敢赢”的闯劲,践行着福田国际化的使命。在“二次创业”的浪潮中,安哥拉实现了销量同比飙升250%的壮举,展现了福田人清零过去、空杯心态的勇气与决心以及“广种福田”的深厚情怀。展望2024,福田安哥拉将乘胜追击,以更加昂扬的斗志,强化“新质战斗力”,誓将年度销量增长再超200%,续写福田在非洲的辉煌篇章。
In addition, FOTON also took this opportunity to announce a series of new strategies and cooperation plans for the African market, aiming to further consolidate and expand FOTON's market position in Africa and contribute FOTON's strength to the prosperity of the local economy and society by deepening localized production, optimizing the service network, upgrading the quality of after-sales service, and joining hands with the local enterprises and the government to promote the green and sustainable development.
此外,福田汽车还借此契机,宣布了一系列面向非洲市场的新战略和合作计划,旨在通过深化本地化生产、优化服务网络、提升售后服务质量,以及携手当地企业和政府共同推动绿色可持续发展,进一步巩固和扩大福田汽车在非洲的市场地位,为当地经济社会的繁荣贡献福田力量。
By taking FILDA as a stage, FOTON not only demonstrated the excellent performance and technical strength of its products, but also conveyed the enterprise spirit of FOTON people, which is to dare to dream, to be brave to explore, and to pursue unremittingly. On the journey of “Second Venture”, FOTON is embracing the world and creating the future with a more open attitude.
福田汽车以罗安达国际博览会为舞台,不仅展示了其产品的卓越性能和技术实力,更传递了福田人敢于梦想、勇于探索、不懈追求的企业精神。在“二次创业”的征途上,福田汽车正以更加开放的姿态,拥抱世界,共创未来。