The 1 Hour Per Week LinkedIn Growth Cheat Sheet
每周1小时,打造领英个人品牌的成长秘籍
You’re busy, and you don’t have time to waste on LinkedIn. Your calendar is packed with meetings, your inbox needs attention, and your team wants your input. Sitting and scrolling mindlessly steals precious hours that you could spend elsewhere. Logging on without intention doesn't count as working, it's just procrastination.
你非常忙碌,根本没有时间在领英(LinkedIn)上浪费。你的日程表上安排了许多会议,收件箱中也有大量邮件待处理,团队还在等待你的意见。漫无目的地刷屏只会浪费你本可以用在更有价值事务上的宝贵时间。没有明确目标地登录领英并不算工作,这只是在拖延时间。
Most people bounce around LinkedIn without a plan. They share random posts, like a few updates, and tell themselves they're building a brand. But their follower count stays the same. Their posts get single-digit engagement. Their dream clients never notice they exist. The platform becomes a black hole of wasted energy.
大多数人在领英上游走时缺乏方向感。他们随意分享帖子、点赞几条动态,并自我安慰称自己在建立个人品牌。然而,他们的粉丝数量始终没有增长,帖子互动也寥寥可数。他们的目标客户甚至对他们的存在毫不知情。结果,领英变成了一个白白浪费精力的“黑洞”。
Stop wasting your best hours on LinkedIn.
不要在领英上浪费你的宝贵时间。
Smart founders take a different approach. They know their time is valuable. They block out slots in their calendar. They focus on actions that bring real results. They measure what matters and adjust their strategy based on data, not anecdotes.
聪明的企业创始人采取了不一样的方法。他们深知时间的宝贵,因此在日历中专门划出时间段,专注于能够带来实际效果的行动。他们关注重要事项,并根据数据而非道听途说来调整策略。
Not sure how to start on LinkedIn? Start small. Commit to one hour per week and keep it going for a month. Track your metrics. Count your new followers. Note your engagement rates. Write down which conversations turned into clients. Look at the data and decide if you want to continue.
还不确定如何开始使用领英(LinkedIn)吗?不妨从小处着手,每周投入一个小时,并持续一个月。跟踪你的数据指标:统计新增粉丝数量、互动率,并记录哪些对话转化为客户。查看数据并决定是否继续进行。
The goal isn't to spend all day on LinkedIn. The goal is to spend the minimum amount of time to get maximum results. Stop making LinkedIn harder than it needs to be. One hour each week can grow your business when you spend it right.
你的目标不是整天沉浸在领英上,而是在最短的时间内获得最大的成果。不要让领英变得过于复杂。只要方法得当,每周一小时就能有效推动你的业务增长。
Turn 60 minutes into LinkedIn success
用 60分钟在领英上取得成功
1.Connect with your dream clients (20 minutes)
与目标客户建立联系(20分钟)
Start the clock and get to work. Run searches for the exact people you want to work with. Type their job title into LinkedIn's search bar, and filter by location and company size. Save the search to come back each week. Send personalized connection requests telling them why you'd love to connect.
开始计时,马上行动。搜索你希望合作的目标客户,在领英搜索栏中输入他们的职位,并按地区和公司规模进行筛选。保存搜索结果,以便每周回来查找。发送个性化的联系请求,告诉他们你为什么想与他们建立联系。例如:
"Hi [name], I noticed you're a [role] at [company] and we share an interest in [topic]. I'd love to connect and learn more about your work in [specific area]. Looking forward to sharing insights."
“嗨,[姓名],我注意到您是[公司]的[职位],而我们在[话题]上有共同的兴趣。我很乐意与您建立联系,进一步了解您在[具体领域]的工作。期待彼此分享见解。”
Track how many you do in a single sitting and aim to beat the number next week. Make the process so smooth that you can be fast without compromising quality or sending generic messages.
记录你每次完成的联系请求数量,并努力在下周超越这个数字。让这个过程变得流畅高效,同时保持信息质量,避免发送千篇一律的内容。
2.Make meaningful comments (20 minutes)
发表有意义的评论(20分钟)
Your ideal clients are already posting on LinkedIn. Find them, save their profiles in a browser bookmarks folder, and check what they shared this week. Leave real (not AI-generated) comments that share your experience or add another angle to think about.
你的目标客户已经在领英上发布内容。找到他们的动态,将他们的个人资料保存在浏览器书签夹中,查看他们本周分享了什么。留下真实的评论(而非 AI生成的),分享你的经验或提供另一种思考角度。
Open all the profiles at once and blast through your commenting in one go. Notice which profiles get you the most profile views back. Focus your energy there next week.
一次性打开所有目标客户的资料,集中精力完成评论。观察哪些个人资料带来了最多的回访,然后下周把精力集中在那里。
Create yourself a LinkedIn crew of people whose accounts you regularly visit. Think collaboration over competition. Support them and they’ll do the same.
建立一个领英“小圈子”,定期访问这些人的账户。将合作置于竞争之上,支持他们,他们也会回馈你。
3.Write two posts (2x10 minutes)
写两篇帖子(2×10分钟)
Split this time into two ten-minute blocks. Write one post about something useful you learned this week that your dream customer needs to know. Write another about a specific result you achieved that your dream customer wants too.
将这段时间分为两个10分钟的板块。写一篇帖子,分享你本周学到的、你的目标客户需要了解的有用信息;再写一篇,介绍你取得的一个具体成果,而你的目标客户也渴望达到类似的结果。
Keep your posts simple. Hook them with your opening line. Tell the story. Share what you learned. Ask what they think. Don't waste time trying to be fancy. Learn, write, post and learn some more.
保持帖子简洁明了。用开篇吸引读者,讲述故事,分享你的学习心得,最后询问他们的想法。别花时间追求花哨,边学边写边发帖,同时总结经验。
Writing LinkedIn posts from scratch isn’t fun for anyone. To skip time staring at a blank screen, have somewhere you make notes. Every new fact, surprising realisation or bit of client feedback, jot down the jist. When you come to write, they’ll be waiting.
毫无经验、从零开始写领英的帖子并不是件有趣的事情。为了避免盯着空白屏幕发呆,平时养成记录的习惯。每当有新发现、惊喜的领悟或客户反馈时,简单地记下要点,写作时它们就会派上用场。
Make LinkedIn work in one focused hour
用专注的1小时让领英发挥作用
Your ideal clients are right there on LinkedIn. Use these three twenty-minute blocks to get in front of them on repeat. Connect with people who match your customer profile. Comment on posts by people you want to work with. Share content that proves you know your stuff.
你的理想客户就在领英上。利用这三个20分钟时间模块,让你反复出现在他们面前。与符合你客户画像的人建立联系,评论你想合作的人的帖子,分享能够证明你专业能力的内容。
Start today with just one hour. Track your results and stay consistent. One hour a week, getting it done. Take this method for a spin and see what you can learn.
请今天就开始,每周只需一小时。跟踪你的结果,坚持不懈。每周一小时,轻松搞定。试试这个方法,看看你能从中学到什么。