【比赛推广】｜河北省第八届园林博览会吉祥物设计方案征集启动

河北省第八届（保定）园林博览会

吉祥物设计方案征集公告

The 8th (Baoding) Garden Exposition of Hebei Province

Announcement for the Solicitation of Mascot Design Proposals

河北省园林博览会是河北园林行业高水平的博览盛会，也是全省园林系统和花卉、盆景、赏石等方面的行业盛会，是推动承办城市经济社会发展的重要引擎。河北省第八届园林博览会将于2025年在保定市举办，办会主题为“蓝绿交融 品质保定”。

The Garden Exposition of Hebei Province is a high-level exposition of the garden industry in the province, an industry event for the garden system and the flowering plant, bonsai, stone appreciation and other relevant sectors in the province, and an important engine to promote the economic and social development of the host city. In 2025, the 8th Garden Exposition of Hebei Province will be held in Baoding under the theme of “Quality Baoding Blending Blue and Green”.

为高质量办好河北省第八届（保定）园林博览会，展现保定丰富的文化底蕴和城市精神，进一步扩大园博会宣传力度，提升省第八届园博会知名度、美誉度和影响力，对河北省第八届（保定）园林博览会吉祥物设计方案公开征集，旨在甄选出一批具有“国际影响、中国元素、保定特色”的吉祥物作品方案，为河北省第八届（保定）园林博览会建设提供高质量、兼具前瞻性和创新性、可操作性的吉祥物作品形象。活动实施细则公告如下：

To ensure the high-quality organization of the 8th (Baoding) Garden Expo of Hebei Province, to showcase Baoding’s rich cultural heritage and city spirit, to further boost the Expo’s publicity, and to enhance its brand, reputation, and influence. It is aimed to select a string of mascot design proposals that embody “International Impact, Chinese Elements, and Baoding Features,” providing high-quality, visionary, innovative, and practical mascot designs for the promotion of the 8th (Baoding) Garden Expo of Hebei Province. The detailed implementation rules of the activity are as follows:

河北省第八届（保定）园林博览会吉祥物设计方案

Mascot design proposals for the 8th (Baoding) Garden Exposition of Hebei Province

本次征集活动自2024年2月29日开始，于2024年4月15日截止。逾期投稿的应征作品，主办方将不予接收。

This solicitation activity will start from March 1,  2024 and end on April 15, 2024. Submissions received after the deadline will not be accepted by the organizer.

主办方：河北省住房和城乡建设厅

Organizer: Department of housing and urban rural development, Hebei Province

(一)吉祥物形象要具有突出的国际影响、中国风格、保定特色。紧扣“蓝绿交融 品质保定”的园博园办会主题，贯彻“五个保定——创新保定、智造保定、山水保定、人才保定、文化保定”的城市发展战略。突出保定历史文化名城、戏曲之乡、奥运冠军之城的文化特色，通过吉祥物的创作来塑造一张“保定品质生活之城”的城市名片。

The mascot image should have a prominent international impact and be imbued with Chinese style and Baoding features. It should closely follow the theme of the Garden Expo “Quality Baoding Blending Blue and Green” and implement the city development strategy of “Five Baoding, namely, Innovative Baoding, Smart Manufacturing Baoding, Mountain &Water Baoding, Talent Baoding, Culture Baoding.” The mascot should highlight Baoding’s cultural traits as a historic city known for its culture, opera, and as a city of Olympic champions, using the design of the mascot to shape the city’s image as “Baoding, City of Quality Life”.

（二）应征作品要积极向上，健康阳光，不得违反国家法律法规及公序良俗。

Proposal submissions should be positive, healthy, and optimistic, and must not violate national laws, regulations, public order, or good customs.

（三）吉祥物所有稿件必须为完整稿，不接受草稿。

All mascot submissions must be complete works; drafts will not be accepted.

（四）吉祥物作品要求：

Mascot Creation Requirements:

1.吉祥物应征作品必须为原创作品，且未在公开刊物和网站公开发表，不存在版权争议和其他任何纠纷。

The mascot submissions must be original, and have not been published in public journals or websites. There is no dispute concerning copyright or any other kind.

2.吉祥物应征作品设计稿须提供彩色标准图、制作比例图、三视图、作品说明等。

Mascot design proposals must come with colored standard drawings, scale drawings, three-view drawings, and explanations of the work.

3.吉祥物应征作品造型形象设计可以抽象，也可以具象，构思新颖，形象鲜活，具有较强的亲和力、艺术性和立体感，体现园博会主题，突出保定的地域文化特色。吉祥物名称应符合其寓意象征，便于记忆，易于传播。作品要适用于平面广告、电子媒介和模型制作等再传播和再创作。

Mascot designs can be either abstract or concrete, with novel concept and vivid image, with strong affinity, artistic and three-dimensional effects, reflecting the theme of the Expo and highlighting the regional cultural characteristics of Baoding. The mascot name should be symbolic, easy to remember and spread. The work should be suitable for use in print advertising, electronic media, and model fabrication for further dissemination and creative purposes.

4.吉祥物应征作品起名要得体、易记、无歧义；作品可由单幅图稿表现，也可由不同情境、姿态的多幅图稿组成；可由单个形象表现，也可由多个形象组成，原则上不超过两个独立形象。

The naming of the mascot should be appropriate, catchy, and unambiguous. The work can be represented by a single image or a series of images in different contexts and poses. It can consist of a single character or multiple characters, but in general no more than two distinct characters.

5.吉祥物应征作品需要满足强标志性的特点，可制造媒体热点，有利于宣发推广。

Mascot submissions should be primarily iconic, capable of triggering media buzz and conducive to promotional dissemination.

6.吉祥物应征作品提供JPG格式电子稿（包含RGB彩色稿和黑白稿、图案控制在2383×1683像素以内，色彩模式须为RGB色，大小控制在10M以下，图片分辨率应在300dpi以上），同步提交对应矢量图，注明标识规范说明（配色标准、标准字体、比例、辅助图形等）；应征作品提交时应使用统一A1尺寸模板（请点击此处下载模板）；同时，请设计者保留高精度的设计原图，以便入选后提供给主办方。

Mascot submissions should be provided in JPG format electronic files (including both RGB color version and black & white version, with the image size within 2383*1683 pixels. The color mode must be RGB, file size should be under 10MB, and image resolution should be above 300dpi.) Corresponding vector graphics should be submitted simultaneously, along with specifications (color standards, standard fonts, proportions, auxiliary graphics, etc.). Submissions should use a unified A1 size template (Please download the template attached to the end of the document). Meanwhile, designers should keep high-resolution original drawings for provision to the organizer if selected.

（一）征集对象

Target Participants

全球各地的专业设计机构、独立设计师、工作室、各大院校设计专业学生、设计爱好者等，可以个人、组织或者团体名义参与，每组成员不超过3人；院校和机构组织集体报名的每个作品可设1名指导老师。

The call is open to professional design agencies, independent designers, studios, design students from major universities and colleges, and design enthusiasts worldwide. Participation can be in the name of individuals, organizations, or teams, with each team consisting of no more than three members. For group entries from universities, colleges or institutions, each submission can have one appointed mentor. 

（二）资料提供

Required documents

应征人应提供《报名表》《承诺书》等资料，缺少或不符合要求的视作无效稿件。

The participants must submit the Application Form, Letter of Commitment and other materials as required. Submissions lacking these or not meeting the requirements in this respect will be considered invalid.

（三）投稿方式

Submission Method

应征作品的电子版材料发送至邮箱：baoding_idic@163.com，电子邮件和压缩包标题均为：“吉祥物+应征者姓名+应征作品名称”。

Electronic versions of the submissions should be sent to the email address: baoding_idic@163.com. The subject of the email and the title of the compressed file should be: “Mascot + Name of Applicant + Name of Submission.”

（四）报名信息

Application Information

应征者要在《报名表》(请点击此处下载报名表及承诺函）上真实填写每项内容，信息填写不全、不真实或未作说明者视为无效作品。

Applicants must accurately and completely fill out each item on the Application Form. Submissions with incomplete, inaccurate, or unexplained information will be considered invalid.

（一）初评

Preliminary Evaluation

作品提交截止后，聘请专业人员对投送的作品进行初步审核，选出初审作品进入网络投票环节。

After the submission deadline, professionals will be engaged to conduct preliminary review of all the entries, and works standing out in this round will enter the online voting process.

（二）网络投票

Online Voting

将于专用指定网站上发起网络投票，评选网络人气奖。

Online voting will be initiated on a designated website to select the “Internet Popular Award”.

（三）终评

Final Evaluation

根据初审作品排名及网投排名加权，筛选综合得分前20名的作品进入终审环节。由终审评委评选产生“优秀奖”、“入围奖”、“优秀指导教师奖”。

Based on the rankings from the preliminary evaluation and weighted online voting outcomes, the top 20 entries in terms of comprehensive scores will be selected for the final round of evaluation. The final jury will then determine the winners of the “Excellence Award”, “Finalist Award”, and “Outstanding Mentor Award”.

一等奖1组，奖金10000元人民币/组

二等奖2组，奖金3000元人民币/组

三等奖3组，奖金1000元人民币/组

入围奖、优秀教师奖、网络人气奖若干，发放相应荣誉证书

First Prize: 1 group, prize money RMB 10,000/group

Second Prize: 2 groups, prize money RMB 3,000/group

Third Prize: 3 groups, prize money RMB1000/group

A number of finalist awards, excellent teacher awards and internet popularity awards, with corresponding certificates of honour.

备注：为获奖者颁发荣誉证书和奖金；应征组织或个人在应征过程中产生的一切费用自理。

Note: Winners will be awarded Certificates of Honor and prize money (including tax) . All expenses incurred by participating organizations or individuals during the submission process shall fall on themselves.

（一）本次活动不收费，不退稿，应征者须自留底稿。

Participation in this activity is free of charge and submissions will not be returned. Participants must retain their own copies of the submissions.

（二）设计稿件中不能出现任何与应征人相关的信息。

The design entries must not contain any information related to the participants.

（三）参加征集设计者需对终选方案进行深化设计。

The designers participating in the solicitation to further refine their final proposed designs. 

（四）投稿者应保证作品为原创，拥有独立、完整、无歧义的著作权。凡存在著作权问题等不符合征稿要求的作品，一切法律责任均由投稿者本人承担，主办方有权取消其参评资格、收回作品稿酬，同时保留追究法律责任的权利。

Entrants must ensure that their works are original and have independent, complete, and unambiguous copyright ownership. Any submission that fails to meet these requirements and raises copyright issues, the legal responsibility shall lie solely with the entrant. The organizer reserves the right to disqualify the participant, reclaim any remuneration paid for the work, and retain the right to pursue legal action.

（五）主办方指定邮箱为吉祥物征集平台、园博会官网吉祥物大赛专区为指定公示平台。

The designated email address provided by the organizer serves as the platform for mascot submissions, and the mascot design competition section on the official Garden Expo website is the designated public announcement platform.

（六）应征作品权属，所有入选作品的著作权归本次吉祥物方案征集活动主办方所有；作者在任何情况下均不得自行或授权其他组织和个人发布或者发表入选作品。

Ownership of Submissions: The copyright of all selected works belongs to the organizer of this mascot design solicitation activity. Under no circumstances may the author independently publish or authorize other organizations or individuals to publish or distribute the selected works.

（七）凡投稿作者均视为同意并遵守该规则，本次征集活动本身及相关文件的最终解释权归本次吉祥物方案征集活动主办方所有。

All entrants are deemed to agree to and abide by the above-mentioned rules. The final interpretation right of this solicitation activity and its related documents belongs exclusively to the organizer of this mascot design solicitation activity.