「SEPHORiA」丝芙兰美妆节

美体   2024-11-04 12:12   北京  





"Beauty Funhouse"

「SEPHORiA」




2024 SEPHORiA丝芙兰美妆节今年大热沪上,以“Beauty Funhouse乐屋派对”之名,携手50个国际一线大牌、新锐小众精品与本土国潮美妆品牌,于现场呈现超200款美妆星品。格外美妆造间全日营业,21场大师班倾情上演,精心策划的美妆大巡游营造出派对氛围,丰富多样的打卡互动连同妙趣横生的数字体验令人置身一场多元时尚美妆的探索之旅。为期两天的活动共吸引逾4000位美妆爱好者踊跃参与。


SEPHORiA, Sephora’s highly anticipated annual beauty festival, has successfully concluded its Shanghai run this year. With the theme “Beauty Funhouse”, the two-day event featured over 200 new products from 50 iconic global names, cutting-edge niche brands and beloved local C-beauty. Over 4,000 participants were greeted with an exciting line up of immersive beauty experiences such as all-day glam rooms, 21 brand founder and expert-led masterclasses, a lively beauty parade and interactive digital activities.


 


丝芙兰美妆节亮点包括“We Belong to Something Beautiful”品牌专区、新品甄选展示区、大师班课程、格外美妆造间以及会员专区。参与者通过数码互动装置大胆表达真我,体验全球潮流美妆,享受大师课授课和主题妆造服务。会员可参与互动游戏并收获特别礼赠,现场气氛热烈。


SEPHORiA highlights included the "We Belong to Something Beautiful" zone, exclusive product showcases, masterclasses, themed Glam Rooms, and a Member Hub. Participants expressed their beauty manifestos, experienced top beauty trends, enjoyed masterclasses, and received themed makeup services. Members engaged in interactive games and received special gifts, creating an energetic atmosphere.


 
 


Auditoire很荣幸能与Sephora合作,共同点燃对美的激情!


Auditoire was excited to collaborate with Sephora, igniting the passion for beauty together!




Our Team

AUDITOIRE
奥德旺是一家国际知名的资深品牌传播和活动服务公司,深谙中国市场,拥有敏锐的洞察力和大胆前卫的创新理念,集内容策划、故事营销、活动执行和管理于一身,通过国际化专业团队,打造独具匠心的顶级活动,以生动感性的方式建立品牌与消费者之间的亲密关系。