大众智能电动轿跑SUV
ID. 与众的盛大首发
仅用一个月的时间,奥德旺就将合肥市民广场改造成了一个惊艳的活动场地,成功举办了大众首款智能电动轿跑SUV——ID. 与众的发布会。这不仅是大众汽车的一个重要里程碑,也展示了奥德旺的效率和执行能力。
In just one month, Auditoire transformed Hefei’s Citizen Square into a breathtaking event venue to showcase Volkswagen’s first intelligent electric SUV coupe, the ID. UNYX. The launch in Hefei was not only a milestone for the automotive giant but also demonstrated Auditore’s efficiency and execution prowess.
在创新的舞台设计、尖端的视听技术以及沉浸式现场演示下,ID. 与众的流线型设计和先进功能得以精彩呈现,现场观众反响热烈。我们还设置了互动展区,包括一个展示ID. 与众小转弯半径的沙盘,并将真实的汽车零部件喷漆成金色,用汽车座椅的合成皮革装饰了一整面墙,展示了我们对细节和沉浸体验的重视。
The sleek design and advanced features of the ID. UNYX were showcased through innovative staging, cutting-edge AV technology, and immersive live demos that captivated the audience. We also set up interactive exhibits, including a sandbox to demonstrate the ID. UNYX’s small turning radius, and used gold-painted car parts and synthetic leather from car seats to create an eye-catching wall display.
“我们的时间非常紧迫,但我们的承诺坚定不移,”奥德旺项目负责人Shine Xu表示,“看到观众的反应,并了解到我们在其中扮演了关键角色,这令人非常欣慰。”
“Our timeline was tight, but our commitment was unwavering,” said Shine Xu, Assistant Account Director, “Seeing the audience's reaction and knowing we played a crucial role is incredibly rewarding.”
此次发布标志着大众对“在中国,为中国”战略的承诺,合肥现在也是大众在德国以外最大的研发中心。正如大众致力于服务中国市场一样,奥德旺也始终致力于提供推动品牌成功和提升观众参与度的世界级活动体验。
This launch signifies Volkswagen’s dedication to the ‘In China, for China’ strategy, with Hefei now hosting the largest R&D center outside Germany. Just as Volkswagen commits to the Chinese market, Auditoire remains dedicated to delivering world-class event experiences that drive brand success and audience engagement.
在奥德旺,我们以实现不可能为荣。感谢我们出色的团队让这次活动取得了巨大的成功!
At Auditoire, we take pride in making the impossible possible. Well done to our incredible team for making this event a resounding success!
OUR TEAM