美国 VEGA DIGITAL AWARDS 作为全球时尚、娱乐和消费品大牌云集的数字艺术奖项，强调了数字先锋艺术在不断变化的数字环境中的重要作用，来自全球三十几个国家的数字艺术团体参与竞赛，包括Vogue,Dior,Cartier,Barbie,Disney等大牌厂商的数字艺术和广告作品。该奖项旨在表彰全球的数字艺术团队在新媒体动画、视频、互动、网站、移动、社交、营销和播客方面的卓越表现。
The Vega Digital Awards highlights the vital role of digital pioneers in an ever-changing digital landscape.
The award recognizes and celebrates excellence in Websites, Video, Mobile, Social, Animation, Marketing, and Podcasts – across local and international.
Vega celebrates the very best brought forth by the world’s digital architects and craftsmen. Since the competition focuses on excellence, it does not matter whether the submission is from a firm or an individual; a professional or an enthusiast; a veteran or a novice – what matters is the work itself, wherein the details, innovation, creativity, and foresight shine brightest.
Vega accepts digital works and projects, which include advertising, design, interactive content, mobile apps, web design/development, and audio/video productions. The competition’s categories are set to be diverse in order to represent digital culture.
北京大兴商业新地标- 上德时尚数码中心的“外太空访客”- “STRING”新媒体装置灯光秀是一场科学与艺术融合的精彩表演，带给观众独特的裸眼3D视觉体验! 是上德中心、VICUTU集团和IDDI创作团队2024年献给城市的新媒体艺术佳作！
“STRING” expresses the integration and interpretation of "people" and technology in space. The multi-faceted nature of the mapping animation attempts to break through the three-dimensional form of space and explore multi-dimensional space, while leaving enough space for mapping new media to empower sculpture again. Expand unlimited possibilities between traditional and digital art.
The light show is based on the expression of modern new media art, integrating surrealism, fantasy, magic, and beauty to create a multi-dimensional and poetic experience for the audience using non-realistic techniques.
交互新媒体灯光秀以现代新媒体艺术的表达为基础，融合超现实主义、幻想、魔幻、美学，用非写实的手法为观众创造多维度、诗意的感官体验。
Location:Beijing Shangde Digital Fashion Center, Daxing, Beijing
Client: VICUTU
Mapping animation/ Installation/Lighting :IDDI DESIGN GROUP,INC.
