招聘 | 憧憬耶鲁大学+热爱传播事业？这里有一个开放岗位正等待你的加入！Recruitment

  传播协调员 

      Communications Coordinator 

• 为耶鲁北京中心的活动和项目制作有趣且具有创意性的双语内容；

• 协助传播总监收集、梳理耶鲁北京中心的活动与项目素材，并撰写年度报告；
  

• 熟悉传统、数字及社交媒体传播特性，协助制作多媒体平台传播产品；

• 维护和开拓媒体及合作伙伴关系，提高耶鲁大学在中国的品牌形象和影响力。

The incumbent in this position is responsible for 

• Developing innovative and bilingual content for Yale Center Beijing (YCB) events and programs;

• Assisting the Communications Director in developing the Center’s annual report by collecting, organizing and crafting needed program contents and media materials;

• Understanding the communication methods of traditional, digital and social media, and assisting product promotion with multi-media methods;

• Protecting and enhancing the brand and reputation of Yale University in China through traditional, digital and social media-related activities.  

  
  

• 为耶鲁北京中心的各相关方，包括但不仅限于耶鲁大学及耶鲁各地校友会的活动和项目，制作和设计中英文用于营销和推广的内容，包括传统、数字和社交媒体渠道发布的活动推广文稿、邀请函、活动回顾、年报、宣传手册和相关报告等（熟练掌握Microsoft PowerPoint、Photoshop、Final Cut等软件）；

• 协助耶鲁北京中心的宣传推广工作，管理中心网站、微信、微博、小红书、视频号、B站等在线传播平台及其他平台上双语信息的及时更新与发布；

• 执行中心传播推广的各类活动与项目；

• 存档、维护耶鲁北京中心的媒体数据库（图片、视频等）及其他重要文档和信息。

• Creates and designs Chinese and English marketing and promotional materials and content for Center’s stakeholders, including but not limited to Yale University, Yale alumni associations’ events and programs, which includes developing pre-event announcements and invitations, post-event summary reports in various formats (Microsoft PowerPoint, Photoshop, Final Cut, etc.), regular newsletters, brochures and reports to multiple stakeholders for dissemination in traditional, digital and social media channels;

• Assists with managing the communications workflow for the Center to ensure the seamless coordination and timely publication of bilingual information on the Center’s website, WeChat, Weibo, Xiaohongshu, Channels, Bilibili, as well as other platforms;

• Executes a comprehensive communication and marketing plan for publicizing the Center’s events and programs;

• Files and maintains the Center’s media assets (pictures, videos etc.), and important records and documents.

• 协助管理耶鲁北京中心的社交媒体帐户，监测用户信息和其他指标，与耶鲁北京中心的目标受众建立高质量的联系；

• 与耶鲁大学的不同部门合作，包括但不限于耶鲁大学国际事务办公室、耶鲁大学管理学院，制作、设计、翻译、发布传统媒体和社交媒体的宣传内容，以提高耶鲁大学及所属学院的品牌在中国的声誉；

• 维护和开拓与主要传统及数字媒体机构的关系，响应媒体问询和相关需求；

• 邀请媒体报道中心的重要活动，安排媒体采访并管理媒体报道、访谈等；

• 协助中心的活动、项目、研讨会等业务的策划与执行；

• 根据需要完成其他指派任务。

• Assists with managing the Center’s social media accounts and monitoring user activity and other metrics, with a focus on building quality ties with the Center’s target audience;

• Collaborates with different departments of Yale University, including but not limited to the Yale Office of International Affairs and Yale School of Management, to develop, design, publish and translate content for traditional and social media to enhance Yale University’s and its Schools’ brand and reputation in China;

• Supports the development and maintenance of key media relationships with both digital and traditional media, manage all media queries and requests;

• Invites media to report center’s high profile events, arranges media interviews and manages media reporting afterwards for such events and interviews;

• Assists in planning and execution of events, programs, exchange seminars and conferences;

• Completes other tasks as required.

  
  

• 了解耶鲁大学及其学院概况、项目、历史和影响力；具备大众传播策略和技能及敏感性；能够在各种媒体渠道中创建耶鲁及中心的一致和可信赖形象；

• 适应高强度工作，有能力在紧张工作节点下完成工作；具备良好的组织和多任务协作能力；具备人际沟通和团队协作能力；

• 优秀的中英文书面和口头表达能力；

• 紧跟时代发展步伐，了解最新和最热的传播平台、方式和语言，以制作出有品质且有意思的传播内容；

• 能有效地建立并维护与内外部合作伙伴特别是与媒体的关系；

• 喜爱大众传播和内容创新。

• An understanding of Yale University, its schools, programs, history and reputation; sensitivity to Yale’s communications methods and strategies; ability to create a consistent and credible voice across various media channels.

• Proven ability to work in a fast-paced environment with tight deadlines; demonstrated ability to multi-task, to remain flexible, and to work collaboratively as a team player.
  

• Exceptional written and spoken communication skills in both English and Chinese.

• An understanding of most popular communication methods and platforms to provide creative and high-quality content.

• Ability to effectively cultivate and manage relationships both with internal staff and external partners, especially with media outlets.

• An avid interest in social media and innovative content.

• 媒体传播、英语、影视制作、艺术设计或相关专业本科及以上学历；

• 拥有数字媒体、社交媒体或影视制作工作经验；

• 熟练掌握Microsoft Office（Excel，PowerPoint等），熟练操作视频剪辑编辑软件和社交媒体平台的申请者优先考虑；

• 善良开朗，热爱学习，善于钻研，工作认真细致，有责任心和良好的职业精神，有良好的团队合作精神。

• Bachelor degree or higher in Communications, English, Film, Design or related areas;

• Experience working in digital media, social media or video production;

• Strong computer skills and literacy, significant experience with Microsoft Office (Excel, PowerPoint etc.). Applicants skilled in video editing software and operating of social media platforms perferred;
  

• Open-minded, diligent, dedicated, persistent, responsible and efficient team player.