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民生   2024-09-07 10:00   上海  

China Network - DBT Deputy Head of Marketing and Communications, SEO


Job Category: Department for Business and Trade roles (DBT)


Location: Beijing, Chongqing, Guangzhou, Shanghai, Wuhan


Application Deadline:  24 September 2024

Job Description:

We are seeking an exceptional communicator and team leader who is expert, engaging, enterprising and inclusive.  The ideal candidate is strategically-minded, competent at multi-tasking, skilled at relationship building and can flex their communication style to manage and motivate a diverse team.  Solid strategic communications and campaign experience is important, in addition to having an ambitious and confident outlook and excellent organisation/planning skills. In depth knowledge of the Chinese business-media scene, B2B social media channels and experience in digital marketing is highly desirable.  As is the ability to manage multiple, integrated comms projects and to deliver at pace.  This role is an excellent opportunity for someone who enjoys being both strategic and getting ‘stuck in’ to create high quality output.

Considerable line management and stakeholder management experience is required as this role comprises of a balance of outward and inward facing responsibilities. The job holder will be directly line managing the campaigns team consisting of three campaign specialists and a press officer. You will need to build relationships across the UK Government China Network, as well as with DBT HQ in the UK to ensure alignment and engagement with global GREAT marketing campaigns. A confident speaker and presenter, the successful candidate will be a key representative of the team internally as well as to externally. Robust programme management with a keen eye on detail, ROI and evaluation of spend is essential.

Roles and responsibilities:

Marketing and Communications Planning and Delivery 45%

Team Management 20%

Relationship Management 15%

Resource and Financial Accountability 10%

Corporate Contribution 10%

Resources managed (staff and expenditure):

  • Line Management of 4 team members

  • Lead on campaign spend, budget tracking and evaluation

网申链接:https://fco.tal.net/vx/mobile-0/appcentre-ext/brand-2/spa-1/tmpwid-bcb7_20bb77e4-1af0-45d8-98ce-66b2d3caf0bc/candidate/so/pm/4/pl/1/opp/23498-China-Network-DBT-Deputy-Head-of-Marketing-and-Communications-SEO/en-GB


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