「She Rewires Digital Carnival」Design Partner：PALINDROME PARTNERS
文摘
2024-09-28 21:05
上海
About PALINDROME PARTNERS
At PALINDROME PARTNERS, we believe that customized creativity can spark transformational change for the teams and organizations we serve. We create generative value or in simple terms: like a gift that keeps on giving. Our motto is: Do it on purpose ! As a full-service visual communication and design company, PALINDROME PARTNERS’ services range from graphic design, visual identity & branding strategy, interior design, and product showcasing (exhibitions) event design. Whether it’s shaping key visuals or designing brand environment stories, we use creative powers to enhance the uniqueness and market competitiveness by adding value to the brands we serve. PALINDROME PARTNERS specialize in identifying and adding value to brands through creative strategical design. Needless to say, that is not decorative aesthetics. Our design approach starts at the core and drives organizational transformation, fosters growth, and stimulates organic innovation. The core of derivative design lies in aligning company’s goals with their purpose, thus paving the way for long-term success. PALINDROME PARTNERS work closely with companies to deeply understand their goals, audience, and uniqueness, offering strategic solutions that create brand experiences capable of resonating emotionally with their audience. We help businesses form deeper and longer-lasting connections with their audience, serving as a guide towards growth and helping them stand out in their industries to achieve their purpose ( business goals ). The creative mind behind the studio: Sandra, a seasoned professional who has 2 degrees under her belt, being an M.A Architect with a RIBA ( Royal Institute of British Architects ) dissertation medal nomination and a B.A Fashion Designer ( accepted into London College of Fashion Masters’ ). Determined to drive generative value through all her work, she is a Design for Impact pioneer by joining SheRewires 她原力 in the pursuit of empowering peers in STEM fields. ’Design for Impact‘ resonates with me deeply. ‘Impact’ means making a difference for good: I am supporting two charity organizations. First, I’m currently serving as the Marketing Director for Inspiring Girls Hong Kong as well as a Role Model for young girls. Second, PALINDROME PARTNERS and myself, are virtual internship providers for senior high school students in the Young Founders School program. On a personal note, I think 'Smart is the new black' and as a woman in this field, if you have to wear a black dress to impress, better wear your smarts.
