□ 项 目 彩 屏 PROJECT COLOR SCREEN
□ 项 目 设 计 PROJECT DESIGN
店面外部通体庞大，没有奢华耀眼的视觉冲击，竖向性直线与充满感性的曲面形态配合有序的组织成硬朗的体块。夜幕降临，内嵌的线性灯与入户灯亮起，以一块纯粹抓眼的白色在彩色街道中凸显而出。
The exterior of the store is vast, without any luxurious or dazzling visual impact. Vertical straight lines and emotional curved shapes are combined with orderly organization to form a sturdy block. As night fell, the embedded linear lights and entrance lights lit up, highlighting a pure eye-catching white in the colorful streets.
○用色彩简化世界复杂，带有一丝神秘氛围和内向性格，提供更清晰直观的优雅感受。
布料是有温度的存在，米色和超白的大理石地面削弱空间的冰冷感，以窗为景半掩的窗口带来绿色的生机，入户起伏的穹顶状吊顶让视野逐渐明亮起来，入内动线本身就具有无与伦比的生命力和美感。
The fabric has a presence of temperature, and the beige and ultra white marble floor weakens the icy feeling of the space. The window, which is half hidden by the window, brings green vitality. The view of the ceiling with a sense of entering the home gradually brightens, and the movement itself still has unparalleled vitality and beauty.
○门厅/过廊 Foyer/Corridor
弧形吊顶位于休息空间视觉的聚焦点。优雅的灯光嵌在室内的几何线条之中，一层一层顺着光影而上的棱角，像是天顶空间中的星痕尾线，使空间规整大气之余灵动活泼。
The curved ceiling is located at the visual focal point of the resting space. Elegant lighting is embedded in the geometric lines of the interior, layer by layer along the edges of light and shadow, resembling a flat geometry, making the space neat, atmospheric, and lively.
○展示区1 Display Area 1
说起服装，最先想到的就是T台模特身上所穿的高定，人们期盼这种氛围来彰显自己的身份与品位。服装传达的情绪不仅仅停留在织物上，建筑与购物浏览的动线也在营造T台秀场的痕迹，创造高定生活方式的巡礼体验。
When it comes to clothing, the first thing that comes to mind is the haute couture worn by runway models, and people look forward to this atmosphere to showcase their identity and taste. The emotions conveyed by clothing are not only limited to fabrics, but the flow of architecture and shopping browsing is also creating traces of runway shows, creating a high-end lifestyle parade.
○展示区2 Display Area 2
○展示区3 Display Area 3
当我们身处于五颜六色的时代，纯粹的色彩就仿佛心中的一方净土。白色的软膜墙体和流畅的L型线条搭建出别致的第三块展示区。白色干净又充满想象，服装或柔软或硬挺的线条，在舞台上熠熠生辉，简单和舒服地向顾客传递品牌的风格。
When we are in a colorful era, pure colors are like a pure land in our hearts. The white soft film wall and smooth curved lines create a unique third display area. The white color is clean and full of imagination, and the clothing may have soft or firm lines, shining brightly on the stage. It is simple and comfortable to convey the brand's style to customers.
按照购物的动线安排空间的商业语言，避免客户产生不必要的行动而导致不适感。4个展示区域配备了5个更衣室，转身就可以看到衣服真实上身的效果，VIP 还有尊贵私密空间的特别体验，尽享舒适尊贵的购物体验。
Arrange space according to the shopping flow and use commercial language to save unnecessary actions for customers. Four display areas are equipped with five changing rooms, and when you turn around, you can see the real effect of the clothes on your body. VIP also has a special experience of luxurious and private space, enjoying a comfortable and luxurious shopping experience.
○VIP区域 VIP Area
让空间走道延伸灯带呈现空间上方蜿蜒的“L形”，展示区根据圆的造型斩断空间的高度，同时达到不让空间“倒下来”的效果，天花也借此亮了起来。
Extend the light strip in the space corridor to present a winding "L-shaped" shape above the space. The display area cuts off the height of the space according to the circular shape, while achieving the effect of not letting the space "collapse", and the ceiling is lit up through this.
做一套优秀的公装方案来自七年老客户的信任，而信任更多源于熟稔客户的需求。提取客户喜欢的紫色元素作为隔离墙面，达成Vip室整体神秘、富贵的氛围，视觉上灯带和红色元素的软装、金属碰撞，达成更丰富的层次感。
Creating an excellent public dress plan comes from the trust of seven year old customers, and trust comes more from being familiar with the needs of customers. Extract the purple elements that customers like as isolation walls to achieve a mysterious and luxurious atmosphere in the VIP room. Visually, the collision of light strips and red elements in soft decoration and metal creates a richer sense of hierarchy.
○展示区4/休息区 Display Area4 / Rest Area
从服饰到空间，基于空间性质和商业需求，设计考量灯光、陈列到色彩配置，在展示商品的同时始终注重购物体验，最终显现出高端的品质。
From clothing to space, based on the nature of the space and commercial needs, the design considers lighting, display, and color configuration. While showcasing products, the shopping experience is always emphasized, ultimately showcasing high-end quality.
PROJECT TEAM
Project Name | 项目名称：美美生活馆
Project Location | 项目地址：浙江台州
Project Area | 项目面积：207㎡
Chief Designer | 主创设计：陈嘉乐/陈力铭
Deep Designer | 深化设计：黄溱鹏
Model Designer | 模型设计：陈伟涛
Material & Soft Designer | 物料/软装设计：陈嘉乐
Design & Construction | 设计&施工：厘外设计&精造
厘外私宅 | 隐匿进光，藏于理想，松弛有度的顶层复式生活
厘外公装 | 大地树木的浪漫气息，打造Recollia香薰店体验空间
厘外私宅 | 生活艺术日：一群人的文艺求索
厘外私宅 | 时光知味，岁月沉香，再见安徽经典木居
