游戏行业女性力量的崛起，与AI创新带来的创业与投资新机遇
The rise of female power in the gaming industry and the new entrepreneurial and investment opportunities brought about by AI innovation
如今，女性玩家在游戏行业中的占比逐渐增加，带来了许多在新的行业创业机会。我们不可忽视女性玩家群体的需求在各方面重新定义游戏行业：从角色设计、游戏剧情，到市场营销策略，游戏领域的女性力量正在重新定义游戏产业的未来。
同时，AI也在不断推动着游戏行业向前发展。因此，本次闭门讨论我们将探索和分析游戏行业中女性力量的崛起与AI创新如何激发新的商业机会和创业灵感。欢迎参与本次活动，无论你是游戏行业的从业者，还是对AI和游戏发展充满兴趣的观察者。
The increasing proportion of female gamers in the gaming industry is bringing many new entrepreneurial opportunities. We cannot overlook the needs of the female gamer demographic, which are redefining the gaming industry in various aspects: from character design and game narratives to marketing strategies. The power of women in the gaming field is reshaping the future of the industry.
At the same time, AI continues to drive the gaming industry forward. Therefore, we will explore and analyze how the rise of female power in the gaming industry and AI innovation can inspire new business opportunities and entrepreneurial ideas. We welcome participation in this event, whether you are a gaming industry professional or an observer with a keen interest in the development of AI and gaming.
本次嘉宾和分享主题
Our Guests and Industry Talks
翟 真
暴雪数据科学团队 Lead
分享主题
AI在游戏中的落地与实践
Practical AI in Game Development and Monetization
Talk Blurb
AI has been transforming various aspects of game development, from generating game assets to training AI agents through reinforcement learning and detecting toxic behavior. This talk will explore how AI is currently driving impact in these domains and how the advent of generative AI technologies will further accelerate innovation and enhance the gaming experience.
嘉宾简介
带领暴雪数据科学团队专注于计算机图形学、强化学习、自然语言处理、机器学习和数据科学等领域的交叉研究。团队致力于将研究成果转化为实际应用，提升游戏开发的品质和效率，推动人工智能在游戏产业的创新和发展，并已获得多项相关专利。参与制作的游戏项目包括《魔兽世界》《守望先锋》《炉石传说》以及《暗黑破坏神》。
2022年加入“数据科学联盟” 委员会，参与制定 “负责任的AI”（Responsible AI）准则和应用标准。同时，利用业余时间在社区大学教授 C++ 编程课程，助力计算机领域人才的发展。
Zhen leads the AI/ML team at Blizzard, empowering data scientists to leverage AI innovation to transform game development and elevate player experiences. Her team boasts expertise across computer graphics, reinforcement learning, NLP, personalization, and ML pipelines. Outside of work, Zhen contributes to the broader community by teaching C++ programming at a local community college, where she motivates students from diverse backgrounds to explore careers in computer science and gaming.
冉 婧
模拟人生4首席产品经理
分享主题
商业模式与AI技术探索：女性向HD游戏IP如何保持常青
Business Model and Technological Exploration: How Female-Oriented HD Games Stay Evergreen
Talk Blurb
From The Sims to Stardew Valley, this talk explores the intersection of business model innovation, immersive storytelling, and technology evolution in the realm of female-oriented HD games, uncovering the key motivations for female gamers and strategies that cultivate enduring engagement in an ever changing marketplace
嘉宾简介
作为模拟人生4的首席产品经理，冉婧有着在多家美国顶级游戏与科技公司近十年的从业经验。从美国艺电（EA）、暴雪、YouTube、到索尼PS，从战略合作、数据分析到产品管理，她参与制作并推动了《模拟人生4》、《魔兽世界》等多项知名游戏的产品研发与更新，也对订阅制商业模式和主机平台生态颇为熟悉。
Currently leading live service development for The Sims 4 as the Lead Product Manager, Jing Ran is a seasoned product strategist with a rich background in gaming and tech giants such as Electronic Arts, Blizzard, YouTube, and PlayStation. From driving product wins for iconic titles like The Sims 4 and World of Warcraft to designing growth strategies for YouTube Subscriptions and PlayStation’s gaming partners, Jing brings a unique blend of analytical prowess and strategic vision to her roles, shaping the future of interactive entertainment.
关于路演
Pitch Day
本次活动我们会邀请硅谷在游戏和AI领域的10支优秀创业团队为大家进行路演，然后在游戏和AI领域的两位资深从业人员带领大家探索和分析游戏行业中女性力量和AI创业如何创造新的商业机会和赛道。最后大家可以自由和感兴趣的团队交流。
In this event, we will invite ten outstanding entrepreneurial teams from Silicon Valley in the gaming and AI sectors to present pitch. Following the presentations, two professionals from the gaming and AI industries will lead an exploration and analysis of how female power in the gaming industry and AI entrepreneurship can create new business opportunities and tracks.
01活动时间
2024年5月11日下午2点至4点
05/11/2024 from 2PM to 4PM
02活动地点
Geek House
03活动安排
2:00-3:00 startup pitch
3:00-3:30 industry talk
3:30-4:00 social
报名链接 (Registration link)：
https://forms.gle/g7iZ7ntaQCjB94GP9
CEO介绍
CEO (Chinese Entrepreneurs Organization) 华人创业者协会由斯坦福学生和校友于2008年在斯坦福大学创办，至今有15年历史，我们以硅谷科技圈为核心，沟通连接海内外的创业者与创投资源。自成立以来，CEO每年举办近百场大大小小的创业投资讲座，线下创业者聚会等活动，讨论科技趋势和创业想法。也曾邀请段永平、沈南鹏、雷军、周鸿祎等百余名成功华人创业家与大家面对面分享经验。
如今，CEO已有超过15000名会员，不仅汇聚了斯坦福大学的学生和校友，还吸引了硅谷及全球华人创业者的加入。CEO协会也走出了多名优秀的创业者校友，包括聚美优品的创始人陈欧、戴雨森，小红书的创始人毛文超，出门问问的创始人朱祎舟，Qbit创始人吴羽军，零零科技CEO的王孟秋，Alohar Mobile 创始人王辰宇，Advance Intelligence创始人陈斓杰等等。
