COTTM投资论坛 | 行业大咖汇聚10月17日“COTTM出境投资&发展论坛”,探讨中国文旅企业出海机遇与挑战

旅行   2024-09-14 18:06   北京  

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根据国家商务部最近数据显示,2024年1至7月,中国企业在共建“一带一路”国家的非金融类直接投资为179.4亿美元,同比增长7.7%‌。这表明中国对“一带一路”国家的投资保持了稳健的增长趋势。


9月4日至6日,2024年中非合作论坛峰会在北京举行。商务部数据也显示,中国已连续十五年保持非洲第一大贸易伙伴国地位;截至2023年年底,中国对非直接投资存量超过400亿美元。中国已成为世界经济复苏、国际贸易投资发展中的确定性、稳定性力量,以自身发展为世界创造更多机遇。这也意味着,未来中国企业“出海”将迎来了更多的机会。


中国出境旅游交易会(COTTM)将进一步践行共建“一带一路”国家战略,于10月17日下午,在展会举办期,同期举行“COTTM出境旅游投资&发展论坛” (简称 “COTTM 投资论坛”)。“COTTM 投资论坛”致力于为投资境外旅游目的地的中国出海酒店品牌和文旅投资方与境外项目方提供商务对接,向境外旅游目的地“输出”成熟的文旅产业中国解决方案、先进技术和装备制造等,协助境外旅游目的地开发和提升旅游产品及服务体验,并推动中国企业拓展出境游产业链上游资源。



“COTTM投资论坛”已经邀请到了如下行业大佬进行演讲:

▪ 中国产业海外发展协会 秘书长 蒋赟

▪ “哈萨克旅游”国家股份公司 副主席 Daniyel Serzhanuly

▪ 非洲旅游协会ATTA  前CEO  Jon Danks

▪ 杭州东方网升 COO兼迈点总裁 罗钦

▪ 执慧文旅集团 创始人/董事长 刘照慧

▪ 泡泡玛特国际集团 副总裁 陈晓芸

▪ 中诚美景董事长 王宏艳

▪ 金东数创 副总裁 杨楠

▪ 东呈集团 尚宜事业群CEO 刘宇


同时, 该论坛也将邀请多家海外旅游部/旅游局、使领馆、旅游投资管理、酒店/住宿投资者、品牌管理机构、旅游设施、旅游运营商、技术运营管理、文娱设施、装备制造、餐饮及配套服务机构的参与。


会议日程(10月17日)

13:30-14:00

主题演讲:中国文旅产业出海的机遇与挑战

演讲嘉宾:中国产业海外发展协会  秘书长 蒋赟

14:00-14:30

主题演讲:“哈萨克旅游”国家股份公司 副主席 Daniyel Serzhanuly

14:30-15:00

主题演讲:使领馆/投资局/旅游局等机构进行投资政策解读及项目推荐

15:00-15:40

主题演讲:非洲旅游投资发展新机遇

演讲嘉宾:非洲旅游协会ATTA前CEO Jon Danks

15:40-16:00

主题演讲:中国文旅企业和酒店品牌出海需求与挑战

演讲嘉宾:杭州东方网升COO兼迈点总裁 罗钦

16:00-16:40

主题对话:中国企业对“出海”选择投资和运营文旅目的地的考量和期待

主持嘉宾:执惠文旅集团创始人/董事长 刘照慧

对话嘉宾:

泡泡玛特国际集团 副总裁 陈晓芸

中诚美景董事长 王宏艳

金东数创 副总裁 杨楠

东呈集团 尚宜事业群CEO 刘宇


即日起至COTTM2024展会前,主办方将在COTTM官网及公众平台实时更新及发布海外文旅项目,10月17日下午,在“COTTM出境旅游投资&发展论坛”上资源方也将对海外文旅项目进行展示。欢迎对“出海”投资有兴趣的项目投资方、运营管理方、酒店/民宿、文娱设施、装备制造、餐饮及配套服务等机构前来参加。


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Influential Industry Players will Speak

at COTTM Outbound Investment Forum


According to the latest data from the China Ministry of Commerce, from January to July 2024, non-financial direct investment by Chinese enterprises in jointly building the “One Belt, One Road” reached 17.94 billion US dollars, up 7.7% year-on-year. This indicates that Chinese investment in “One Belt, One Road” countries have maintained a steady growth trend.


Just in the coming week (from 4th – 6th September), the 2024 Forum on China-Africa Cooperation is going to be held in Beijing. Data from the Ministry of Commerce also indicates that China has remained Africa's largest trading partner for 15 consecutive years. By the end of 2023, China's stock of direct investment in Africa had surpassed 40 billion US dollars. China has emerged as a force for certainty and stability in the recovery of the world economy and the development of international trade and investment, creating more opportunities for the world through its own development. This also implies that in the future, Chinese enterprises will embrace more opportunities to go global.


COTTM will further implement the China national strategy of jointly building the "One Belt, One Road", by organising the "Outbound Tourism Investment and Development Forum" at the "COTTM Conference” on the afternoon of 17th October. The "COTTM Investment Forum" is dedicated in providing a business matching platform for Chinese outbound hotel brands and tourism investors who are investing in overseas destinations, as well as for overseas project parties. It aims to export mature tourism industry solutions, advanced technologies, and equipment manufacturing from China to overseas destinations, assisting in the development and enhancement of travel products and services, and to promote Chinese enterprises by expanding upstream resources in the outbound travel industry.


The following powerful speakers will be invited to have a speech in the Forum:

▪ Jiang Yun, Secretary of General, Chinese Overseas Development Association

▪ East Sunnet COO & MEADIN President Luo Qin

▪ Daniyel Serzhanuly, Deputy Chairman of the ▪ “Kazakh Tourism” National

▪ Company” JSC“

Jon Danks, Former CEO of The African Travel and Tourism Association

▪ Trip Vivid Group, Founder and Chairman, Liu Zhaohui


At the same time, we will also invite several overseas Ministries of Tourism/Tourism Boards, embassies and consulates, investment association/government officials, tourism investment management, hotel investors, brand management organisations, tour operators, infrastructure providers, tourism and amusement facilities and operational system providers etc to participate.


Conference Programme

13:30-14:00

Presentation: The Opportunities and Challenges of Chinese Culture and Tourism Enterprises Going Overseas

Speaker: Jiang Yun, Secretary of General, Chinese Overseas Development Association

14:00-14:30

Presentation: by Daniyel Serzhanuly, Deputy Chairman of the “Kazakh Tourism” National Company JSC

14:30-15:00

Presentation: by Overseas Tourism Destination Authority/Embassy

15:00-15:40

Presentation: Investment connections with Africa

Speaker: Jon Danks, Former CEO of The African Travel and Tourism Association

15:40-16:00

Presentation: The demands and challenges of Chinese tourism and hospitality enterprises will encounter when they are going global.

Speaker: Luo Qin, East Sunnet COO & MEADIN President

16:00-16:40

Dialogue: What are Chinese Enterprises’ Considerations and Expectations when choosing overseas destinations for investment and operating tourism business.

Moderator: Liu Zhaohui, Founder and Chairman, Trip Vivid Group

Panelist: 

Chen Xiaoyun, Deputy President, Pop Mart

Wang Hongyan, Chairman, Zhongcheng Meijing Group

Yang Nan, Deputy President, Goldon Digital Creative

Liu Yu, CEO of Echarm, Dossen Group



END


第十七届中国出境旅游交易会(COTTM2024)以“汇聚境外旅游目的地‘新、特、奇’产品”为主题,将于2024年10月16-18日在北京全国农业展览馆11号馆(新馆)举行。COTTM2024预计将有来自哈萨克斯坦、坦桑尼亚、乌兹别克斯坦、波兰、突尼斯、巴基斯坦、埃及、萨拉热窝、尼泊尔、波西米亚、多米尼加、圣马力诺共和国、肯尼亚、白俄罗斯、爱尔兰、澳大利亚、南非、德国、英国、法国、意大利、芬兰、土库曼斯坦、吉尔吉斯斯坦、土耳其、秘鲁、格鲁吉亚等70个目的地国家(地区)的450家包括境外数十个国家旅游局(部)、使领馆和目的地旅游资源商等机构参展。


与展会同期,COTTM 会议也将于2024年10月16-18日在北京全国农业展览馆(新馆)大会议室内举行。


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