“进化” | EVOLUTION
一直以来，华润涂料致力于流行色彩趋势研究与应用，每年会以专业视角预测与解读国际家居流行色彩趋势并做时尚涂装色彩趋势发布，引领大家居行业流行趋势风向。
2024-2025时尚涂装色彩趋势延续上一季主题“进化”，从色彩灵感、关键工艺、效果应用等方向做趋势解读。
趋势概述 | Overview
重整时代的不确定性，进一步加速催化价值观念、生活方式和社会结构发生深刻变化。不被定义的思考逻辑带来新的冲击，传统与创新、自由与包容、多样性和极致化、现实与虚拟、个体意识与群体共识共生共存，在可持续发展和开放理念下被重新构建平衡，探索的边界自由无限延伸，在全新视角中多元的文化形态逐渐涌现。
Restructuring the uncertainties of the era further accelerates profound changes in values, lifestyles, and social structures. The logic of undefined thinking brings new impacts, where tradition coexists and evolves with innovation, freedom intertwines with inclusivity, diversity converges with extremes, reality merges with the virtual, and individual consciousness harmonizes with collective consensus. Under the guidance of sustainable development and an open mindset, a reconstructed balance emerges, and the boundaries of exploration extend limitlessly, revealing diverse cultural forms from a completely new perspective.
01/ 灵感色盘 | Inspiration Color Palette
新一季继续寻找有新鲜感的色彩和色彩组合，持续探索有彩色与质感金属效果结合的色彩应用设计，通过质感肌理、图案和颜色的综合表现丰富空间的艺术张力，为家居设计提供参考。
In the new season, we continue to search for refreshing colors and color combinations, exploring the application of colors combined with textured metal effects. Through the comprehensive expression of texture, patterns, and colors, we enrich the artistic tension of the space, providing inspiration for home design.
色彩方向： 鲜艳色减少 / 中等饱和度色彩增加 / 高明度近灰色增加 / 黑色和暗色增加 / 白色和近白色被重视 / 鲜艳复合色引人注目 / 基础中间色和中性色的长期吸引力
Color Orientation：Reduced Bright Colors / Increased Colors with Moderate Saturation / Increased High-brightness Near-gray Colors / Increased Black and Dark Colors / Emphasis on White and Near-white Colors / Eye-catching Vibrant Compound Colors / Long-term Appeal of Basic Intermediate Colors and Neutral Colors
02/ 应用色盘 | Application Color Palette
延续上一季原生基调的色彩设计方向，聚焦在白橡、胡桃、榆木、白蜡、樱桃、楸木、卡斯楠、枫木等极具推广价值的材质演绎流行效果。重点重现木材的自然质感和本源特征，探索木材反传统印象的表现力，展现打动人心的原始自然力量。
Continuing the color design direction of the previous season's native foundation, the focus is on popular materials like Oak, Walnut, Elm, Ash, Cherry Wood, Catalpa, Terminalia, Catappa, Maple, etc. Emphasizing the reproduction of the natural texture and original features of wood, exploring the expressive power of wood beyond traditional impressions, and showcasing the captivating primal natural force.
效果设计：天然浅色 / 基础自然色 / 生态自然色 / 中性有机色 / 醇厚经典色
Design Focus: Natural Light Colors / Basic Natural Colors / Ecological Natural Colors / Neutral Organic Colors / Mellow Classic Colors
关键字：基础性自然 / 中性未染 / 复古艺术 / 经典重生 / 金属滤镜 / 能量张力 / 时间情绪 / 循环共生 / 超现实构想 / 生态修复 / 克制的力量 / 感官翻新
Keywords：Foundational Nature / Unadulterated Neutrality / Retro Art / Classic Rebirth/Metal Lens / Energy Tension / Time Emotion / Circular Symbiosis / Hyperreality Concept / Ecological Restoration / Restraint Power / Sensory Renewal
· 下期预告 ·
2024-2025时尚涂装色彩趋势应用①
终端用户在观看时会因屏幕显色不同而有所差异
最终以对外发布的趋势实物色卡为准
