2025年1月7日至10日，国际消费类电子产品展览会(CES 2025)将在美国拉斯维加斯拉开帷幕。作为全球规模最大、最具权威性及影响力的科技盛会，CES被誉为“科技春晚”，是全球科技创新和消费电子行业的风向标。届时，来自世界各地的头部科技玩家将展示最前沿的创新技术和卓越产品，生动诠释科技赋能生活的无限可能。
本届CES，作为全球显示产业中的领军企业，TCL华星将携多款重磅展品亮相，并将以“中国创新”力量刷新世界认知。TCL华星将通过印刷OLED技术前沿成果、最新车载显示、全新技术品牌APEX的充分应用等精彩展示内容，生动展现对显示行业未来趋势的深刻理解和前瞻布局。
亮点聚焦1：
印刷OLED技术及应用突破
印刷OLED作为TCL华星重点布局的下一代技术，也是目前显示行业里第一个由中国企业引领全球进入到商用阶段的技术，标志着中国在全球显示技术领域取得重大突破。本次展会，TCL华星将展示多款搭载印刷OLED技术的创新产品，充分展现在印刷OLED领域取得的创新成果及商业价值。
亮点聚焦2：
车载显示新品高能集结
车载显示的创新与进步，正逐步成为提升驾驶安全与用户体验的关键因素。此次展会，TCL华星将展出多款能提供更舒适、智能的驾驶体验的车载显示产品，助力提升驾驶安全性、视觉舒适度、智能化等。这些展品不仅是TCL华星在车载显示技术上的深厚积累的体现，也将为未来车辆显示解决方案发展提供新思路。
亮点聚焦3：
APEX海外首次亮相
2024年TCL华星全球显示生态大会上，TCL华星发布了先进显示技术品牌APEX。本次展会，TCL华星众多展品将进一步贯彻APEX的品牌口号“PACE TO APEX”，通过HVA、HFS、IJP OLED、FMM OLED、MLCD及MLED等多元显示技术，提供更宜人的显示体验、更信赖的视觉健康、更永续的绿色低碳以及更无限的想象未来，为全球消费者带来高品质视觉感官享受。
除了上述值得重点关注的亮点，TCL华星本次展会还将展出涵盖电视、显示器、车载、笔电、平板、手机、VR等显示领域的众多重磅新品，并展示TCL华星在推动ESG建设上的努力。TCL华星将以“中国创新”重塑未来显示边界，夯实TCL华星全球领先的行业地位，并为全球消费者带来更极致的视觉体验。
诚邀您莅临美国拉斯维加斯国际会议展览中心(Central Hall#17704)，共同见证TCL华星的“中国创新”力量！
TCL CSOT Showcases Innovative Display Technologies at CES 2025, Shaping the Future of Display Industry
Preview of Exhibition Highlights
From January 7-10, 2025, the Consumer Electronics Show (CES 2025) will take place in Las Vegas, USA. As the world's largest and most influential technology event, CES serves as a global compass for technological innovation and consumer electronics. Leading technology companies from around the world will showcase their cutting-edge innovations and exceptional products, demonstrating the endless possibilities of technology-enabled living.
As a global leader in the display industry, TCL CSOT will present several groundbreaking products at CES 2025. Through showcasing its achievements in Inkjet Printing OLED technology, latest automotive display solutions, and comprehensive applications of the new APEX technology brand, TCL CSOT will demonstrate its deep understanding and forward-looking deployment of future display industry trends.
As TCL CSOT's strategically focused next-generation technology, Inkjet Printing OLED has successfully entered commercial mass production. At CES, TCL CSOT will showcase multiple innovative products featuring IJP OLED technology.
Highlight 2: New Automotive Display Solutions
Innovation in automotive displays is becoming increasingly crucial for enhancing driving safety and user experience. At CES, TCL CSOT will present multiple automotive display products designed to provide more comfortable and intelligent driving experiences, improving driving safety, visual comfort, and smart features.
Following its launch at TCL CSOT's Global Display Tech-ecosystem Conference in 2024, the APEX technology brand will make its international debut at CES 2025. Multiple exhibits will embody the APEX brand philosophy "PACE TO APEX" through diverse display technologies including HVA, HFS, IJP OLED, FMM OLED, MLCD, and MLED. It is set to deliver pleasant display experience, reliable vision health, sustainable green and low carbon, and unlimited future imagination for users worldwide.
In addition to these highlights, TCL CSOT will showcase numerous breakthrough products across various display applications including television, monitors, automotive, laptops, tablets, mobile phones, and VR. The company will also demonstrate its commitment to ESG initiatives. Through these innovations, TCL CSOT continues to strengthen its leading position in the global display industry while bringing superior visual experiences to consumers worldwide.
We cordially invite you to visit us at the Las Vegas Convention Center (Central Hall #17704) to witness TCL CSOT's innovative display solutions!
