过去的一个月，SEO新闻相当多，有的分量还不轻，特别是Google会见了20个内容站长代表后的一些行为和表现，让我们SEO人捕捉到了一个重要的信息：
在Google眼里，目前的搜索结果页面（SERP）的多样化（diversity）> 内容质量（content quality），不由得让人想起“政治正确”，这一点，有可能让我们对以后的SEO策略做出必要的调整。
具体，请看我的本期新闻汇总和点评。
视频地址：
https://www.youtube.com/watch?v=dHVHnnx7zJU
以下是我整理的有价值的新闻（也是视频里提到的），有时间、有兴趣的SEO小伙伴，欢迎点开一一阅读。
1. Google Search领导层更变
Wrong Direction: Google’s Leadership Shakeup Long Time Coming
https://www.searchenginejournal.com/wrong-direction-googles-leadership-shakeup-long-time-coming/530614/
新闻解读：Google最近的人事变动对SEO行业未来几年的前景是否利好？
https://www.youtube.com/watch?v=X1G7hEX8T2k
2. Google搜索团队在硅谷总部“会见”了20个内容站长
I Attended Google’s Creator Conversation Event, And It Turned Into A Funeral
https://www.giantfreakinrobot.com/ent/google-creators-event.html
John读后感：高质量的内容并不一定能够排在前面，因为Google认为 diversity of results 更重要（有点“政治正确”）
I Drank the Kool-Aid at the 2024 Google Web Creator Summit
https://mike-hardaker.com/f/i-drank-the-kool-aid-at-the-2024-google-web-creator-summit/
Inside Google's "Secret" Meeting with 20 HCU Crushed Bloggers
https://www.youtube.com/watch?v=o_6FqA87Lfc
3. SEMrush收购 Third Door Media（Search Engine Land媒体、SEX行业大会）
Third Door Media, the parent company of Search Engine Land, MarTech, and the SMX event series.
https://martech.org/semrush-acquires-third-door-media-including-martech/
https://www.reddit.com/r/SEO/comments/1g4yqhq/semrush_acquires_search_engine_land/?rdt=36797
An Open Letter From The CEO Of Search Engine Journal
https://www.searchenginejournal.com/an-open-letter-from-the-ceo-of-search-engine-journal/530267/
John的点评：Search Engine Journal是Search Engine Land的竞争对手，SEJ CEO的这篇文章值得我们去读、去思考，SEL会不会是下一个Backlinko？
4. OpenAI的搜索产品SearchGPT进展
ChatGPT search officially launches
https://searchengineland.com/chatgpt-search-officially-launches-447919
OpenAI to integrate SearchGPT into ChatGPT before 2024 ends
https://searchengineland.com/openai-searchgpt-chatgpt-integration-447379
SearchGPT gives brands 4x more referrals vs. Perplexity, Claude
https://searchengineland.com/searchgpt-referrals-vs-perplexity-claude-447604
5. Google反垄断调查案件进展
Google Faces Potential Breakup: How DOJ Ruling Could Reshape Search
https://www.searchenginejournal.com/google-faces-potential-breakup-how-doj-ruling-could-reshape-search/529726/
Google: 5 Ways DOJ Proposals Harm Business and Consumers
https://www.searchenginejournal.com/google-5-ways-doj-proposals-harm-business-and-consumers/529708/
Google Loses €2.4B Battle Against Small Business Founders
https://www.searchenginejournal.com/google-loses-e2-4b-battle-against-small-business-founders/531171/
6. 技术端SEO相关
Google Search Console performance report bug causes panic
https://searchengineland.com/google-search-console-performance-report-bug-causes-panic-447812
Google Rolls Out CrUX Vis Core Web Vitals Tool
https://www.searchenginejournal.com/google-rolls-out-crux-vis-core-web-vitals-tool/529044/
Google Updates Robots.txt Policy: Unsupported Fields Are Ignored
https://www.searchenginejournal.com/google-updates-robots-txt-policy-unsupported-fields-are-ignored/529400/
Google’s Martin Splitt Shares 3 SEO Tips For Multilingual Sites
https://www.searchenginejournal.com/googles-martin-splitt-shares-3-seo-tips-for-multilingual-sites/530103/
7. 其他新闻
Hi Google, please stop 💩 the bed: a desperate plea from the independent web.
https://build.shepherd.com/p/hi-google-please-stop-the-bed-a-desperate
Google expands AI Overviews to over 100 countries
https://searchengineland.com/google-expands-ai-overviews-to-over-100-countries-447832
The Google Travel Takeover And What It Means For SEO
https://www.searchenginejournal.com/the-google-travel-takeover-and-what-it-means-for-seo/527676/
Google’s next algorithm update is coming soon, but don’t expect to recover lost traffic
https://searchengineland.com/googles-next-update-coming-soon-but-dont-expect-to-recover-lost-traffic-447873
NerdWallet reveals costly Google SEO visibility challenges
https://searchengineland.com/nerdwallet-organic-search-visibility-challenges-447884
Google Q3 Report: AI Drives Growth Across Search, Cloud, & YouTube
https://www.searchenginejournal.com/google-q3-report-ai-drives-growth-across-search-cloud-youtube/531196/
