AI Sales & Marketing Training
AI赋能销售管理和市场营销
Course Introduction
Is your sales team struggling to produce high-quality, tailored sales presentations?
Do you know how AI could allocate the limited marketing budget to maximize impact and achieve the strategic objectives of your business?
Are you already leveraging AI to its fullest potential in your marketing strategy?
Artificial Intelligence Generated Content (AIGC) is widely used in digital marketing promotion nowadays. This training will introduce how AIGC improves your Sales and Marketing skills in an innovative way. Participants will not only receive AI certificates, but also improve their efficiency of material preparation as well as the confidence of presenting business at customer side.
AIGC-empowered Sales and Marketing ensures your business stays competitive.
课程简介
您的销售团队是否正在为何如制作高质量、针对客户需求的销售演示文稿而绞尽脑汁？
您知道人工智能如何分配有限的营销预算，最大限度地发挥宣传效果并实现企业战略目标吗？
您是否已经在营销战略中充分利用人工智能的潜力？
人工智能生成内容（AIGC）目前被广泛应用于数字营销推广的活动中。本培训将介绍生成式人工智能技术如何以创新的方式提高您的销售和营销技能。通过本次课程，学员不仅能获得相关人工智能证书，还能提高材料准备的效率，以及在客户面前展示业务的信心。
体验人工智能赋能销售和市场营销，确保您的企业竞争力。
Target audience
Professionals
in all industries who would like to work more efficiently through AI technology,
especially those who have a role in Marketing, Sales or Business Strategy
Management.
目标学员
各行业对AI技术感兴趣的终身学习者，尤其适合企业销售、市场开发和企业战略决策职能。
Training Objective
At the end of this session, participants will gain:
Mindset change: participants will start an innovative mindset and be able to combine business issues with the latest technology
Skillset upgrade: participants will be able to master the various advanced AI tool and generates satisfying material independently.
Problem-solving: participants will be able to improve sales efficiency and customer experience
Certification: participants will receive an AI Training Certificate issued by German Centre Taicang
培训目标
在课程结束时，学员将收获：
思维方式转变：培养出创新思维，能够从人工智能视角挖掘营销新思路
专业技能提升：掌握各种先进的AI工具，能独立创造出多样性高质量的营销物料
实际问题解决：理解和运用AI与营销整合的应用场景，发展出新的拓客渠道和客户体验创新方案
培训证书：学员将获得由太仓德国中心签发人工智能培训证书
Training Content
AIGC Introduction
What are ChatGPT and the LLMs
Prompt Engineering
Traditional Marketing vs. AI empowered Marketing
AI reconstructed Marketing Mindset
AI is a magic tool for exploring new fields
AI-written book summary
Precision Customer Aquisition empowered by AI
AI teaches you how to communicate effectively
MoM written by AI Tool
Use AI Tool to write Sales Reports/Presentations
Post Design per your wish
Unique, AI generated Avatar
Use AI to write customer-specific solutions, sales contracts and bidding documents
How to write Budget Sheets without Excel in this AI era
AI empowered high-quality Marketing Material Generation
Use AI to quickly understand the customer's industry
Use AI to develop customer-specific marketing strategies
Technical White Paper developed by AI
AI empowered Customer Service
Deep Learning Ability of AI - imitating given writing style on your topic
Develop your own art of videos
Enhance your overall capabilities with AI
Conduct in-depth research to master prompt
Simplify the complexity, establish scientific thinking ability
Apply your innovative idea into practice
课程大纲
AIGC发展历史
ChatGPT和大语言模型的前世今生
提示词是什么
AI营销思路
传统营销VS AI思路
AI重构后的营销思路
思维探索：AI是探索陌生领域的神器
遇事不决AI助力，提炼要点、理清思路
AI帮助销售精准获客
AI打造个性化销售话术
特立独行，用AI打造数字人名片
AI整理会议记录
AI时代，又快又好制作销售汇报PPT
用AI写出客户满意的解决方案、销售合同和招标文件
AI时代，不用Excel也能写出预算表
范式革命：用AI助力营销团队创造内容
用AI快速了解客户行业
不用设计师，就能制作精美活动海报
用AI制定千人千面的营销策略
用AI写专业技术白皮书
智能客户服务助手应用
仿写别人的文章风格，体现AI的真正能力
用AI数字分身做视频，让公司服务介绍、产品演示等
创建自己的视频风格
用AI提升自身综合能力
深入研究，掌握终极提问能力
化繁为简，建立科学思维能力
学以致用，用AI开启创新能力
HACKL Technology, a digital transformation consulting firm with a core commitment to professionalism and integrity, specializes in the upgrade and transformation of enterprises in the field of artificial intelligence. We serve multiple key industries, including automotive manufacturing, high-end equipment manufacturing, and new energy storage. Our services include but are not limited to:
• AI Training: Offering customized AI skill training
to enhance the professional capabilities of teams
• Business Strategy Consulting: Assisting enterprises in formulating and implementing effective business strategies through in-depth analysis and planning
• Innovative Productivity Solution Development: Developing innovative solutions to improve productivity and address business challenges
We are dedicated to driving innovation in industrial intelligent manufacturing, aiding enterprises in their digital transformation through close collaboration with our clients, and together stepping into a new era driven by innovation.
关于HACKL Technology
HACKL Technology 作为一家以专业精神和诚信原则为核心的数字化转型咨询服务企业，专注于人工智能领域的企业升级与转型。我们服务于包括汽车制造、高端设备制造以及新能源储能在内的多个关键行业。我们的服务范围广泛，包括但不限于：
• 人工智能培训：提供定制化的AI技能培训，以提升团队的专业能力
• 商业战略咨询：通过深入分析和策划，协助企业制定并实施有效的商业战略
• 新质化生产力解决方案开发：开发创新的解决方案，以提高生产力并解决业务挑战
我们致力于推动工业智能制造的创新，通过与客户的紧密合作，助力企业实现数字化转型，共同迈向一个以创新为驱动力的新时代。
日期: 2024年9月4日，周三 / Date: Wednesday, September 4, 2024
时间: 上午9:00至下午5:00/ Time: 9:00 am – 5:00 pm
场地: 太仓德国中心/ Venue: German Centre Taicang
语言: 中文/ Language: Chinese
价格: 每人3,300元（包括午餐以及茶歇）/ Price: 3,300 RMB per person
申请链接 Application Link
如您有任何问题，请联系太仓德国中心团队
If you have any questions please contact the GC Taicang Team
info@gctaicang.com 0512-5320 3188
您对我们的培训项目感兴趣吗？欢迎您点击阅读更多来查看培训项目的具体详情。
Are you interested in our training offer? Please click read more to check out the latest training schedule.
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