比利时福佳小镇揭幕
8月12日，使馆临时代办傅翔鹰Bart Vodderie出席了位于北京三里屯一号场T+Mall比利时福佳小镇的揭幕仪式。你能想象吗？中国最热闹的街区之一被改造成了一个迷人的15世纪法兰德斯村庄，而闻名世界的比利时精酿啤酒就曾在那里酿造，如今已享誉全球。
On August 12th, our Chargé d'affaires, Bart Vodderie, attended the opening of the "Hoegaarden immersive MasterClass in the bustling Sanlitun district of Beijing, near the T+ Mall. In a remarkable transformation, one of the China's most vibrant neighborhoods was transposed into a charming 15th-century Flemish village, where the world-famous Belgian craft beer was once brewed, and is now world famous.
比利时 啤酒
干杯！santé
傅翔鹰先生和百威中国华北事业部总裁汤波波先生分别致开幕词。在讲话中，傅先生强调了比利时手工酿造的深厚传统及其作为文化使者的作用。“这是一条双行道。当比利时啤酒进入中国市场时，它带来了比利时的历史、传统和生活方式。而随着中国消费者对比利时啤酒的了解，比利时啤酒酿造商和经销商也对中国消费者的喜好和市场趋势有了更深入的了解。愿这仅仅是中比文化交流精彩、芳香篇章的开始！”
在接下来的几天里，参与者将有机会参加大师品鉴课，来深入了解比利时啤酒的悠久历史和复杂工艺，学习如何更好地欣赏啤酒的细微差别。
让我们一起为好天气、好食物、好心情和美丽的夏日举杯！
Bart Vodderie and Robert Tang, AB InBev China North Region President, both delivered opening speeches. In his remarks, Mr. Vodderie emphasized the deep-rooted traditions of Belgian artisanal brewing and its role as a cultural ambassador. "This is a two-way street. When Belgian beer enters the Chinese market, it brings with it a drop of Belgian history, tradition, and lifestyle. And as Chinese consumers are introduced to Belgian beer, Belgian brewers and distributors gain insight into Chinese preferences and market trends. May this be only the beginning of an exciting, aromatic, chapter of Chinese-Belgian cultural exchanges! "
Visitors will have the opportunity to participate in the Immersive Master Class in the coming days, where they can delve deeper into the rich history and intricate process of Belgian beer-making, learning how to better appreciate the nuances of the beverage.
Let's raise a glass together to good weather, good food, good mood, and the beautiful summer days!
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